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Soap & Soul is The Quintessential Dr. Bronner’s Book

For those of us who are fans of Dr. Bronner’s, the company’s products have a constant presence in our households, and we use them to clean our bodies and physical surroundings on a daily basis.

While this is unquestionably a critical component of our lives and imperative to maintain good health, cleaning transcends removing whatever is on our skin, on our clothes or on our kitchen countertops. It also affects our emotional well-being and directly impacts how we show up in the world.

And this is precisely why Lisa Bronner’s Soap & Soul: A Practical Guide to Minding Your Home, Your Body and Your Spirit with Dr. Bronner’s Magic Soaps spoke to me so much, as it squarely touches on the importance of cleaning both the tangible and intangible — an essential formula for a meaningful life.

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Living Maxwell

Company Stories

Top 5 Organic Products from Natural Products Expo East 2023 in Philadephia

For as long as I have been covering the organic food industry, I have attended Natural Products Expo East, with my first show in Boston in 2009.

So, it is very bittersweet to report that after last week’s show in Philadelphia, there will be no more Expo East moving forward. New Hope, the organizer of the event, has decided to launch something new in 2024 called Newtopia Now.

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Living Maxwell

Better Choices

Another Reason to Eat Organic – Conventional Meat Contains Twice as Many Superbugs

Aside from the fact that conventionally-raised animals can be pumped with synthetic growth hormones and can be fed genetically-modified grain that has been sprayed with super-toxic pesticides, there is now another scary reason to avoid conventional meat: superbugs.

In results from a just released study, Consumers Reports found that 18 percent of the ground beef samples from conventionally-raised cows contained dangerous superbugs resistant to three or more classes of antibiotics used to treat illness in humans. This is compared with just 9 percent of ground beef from samples that were sustainably produced.

Consumer Reports purchased 300 packages – 458 pounds – of conventionally and sustainably produced ground beef from grocery, big-box, and natural food stores in 26 cities across the country.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Living Maxwell

Company Stories

Trailblazing Marketing and Communcations Firm Christie & Co. Celebrates its 30th Anniversary

(The brain trust of Christie & Co — from l. to r., Alissa Sears, vice president of strategy & navigation; Gillian Christie, founder/CEO)

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When people think of the pioneers in the natural products industry, the founders of iconic CPG brands often come to mind.

However, what cannot be forgotten is that a select number of very savvy people were working behind the scenes to popularize these companies, in the media and with consumers, through storytelling. And without them, the success of the organic food sector would not be where it is today.

One such individual is Gillian Christie, the founder/CEO of Christie & Co., a marketing and communications firm based in Santa Barbara, CA. Along with her daughter Alissa Sears, vice president of strategy & navigation, Gillian leads this full-service agency, which has just celebrated its 30th anniversary.

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Living Maxwell

Better Choices

Are Fermented Foods the Key to Happiness?

Whether it is with a salad or any other dish that I am making at home, organic fermented foods – usually sauerkraut (above) or kimchee – can almost always be found on my plate. Why is this?

I have come to understand that if we want to have a strong immune system, we must take care of our gut and provide it with beneficial bacteria.

And that is exactly what fermented foods give us – beneficial bacteria.

Dr. Natascha Campbell-McBride, a Russian neurologist and founder of the GAPS Diet, says that:

“about 85% of our immune system is located in the gut wall. This fact has been established by basic physiology research in the 1930s and the 1940s. Your gut, your digestive wall, is the biggest and the most important immune organ in your body. There is a very tight conversation and a relationship going on between the gut flora that lives inside your digestive system and your immune system.

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Organic Insider

Must-Read

Tell the USDA to Reject Genetically-Engineered Eucalyptus Trees

It is bad enough that we have to deal with genetically-engineered foods, but now we are facing the prospect of something potentially even more scary: genetically-engineered trees.

Tree biotech company ArborGen is requesting an unprecedented USDA approval for its genetically-engineered (GE), “freeze tolerant” eucalyptus. If the USDA grants this approval, it will be the first-ever GE-forest tree to be commercially grown in the U.S., allowing ArborGen to plant massive, unregulated GE-tree farms.

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Living Maxwell

Must-Read

What You Can’t See May Be Greatly Impacting Your Family’s Health

(This is a sponsored post from my partners at Intellipure. I have been using the company’s air filtration machines for well over a decade — many years before I started Living Maxwell.)

After having eaten close to 100% organic since 2001, I have come to realize one thing — food is only one part of the equation.

While I maintain that it is still a very important piece of the puzzle, it is certainly not the only one when it comes to good health. I would put your emotional well-being, the quality of water that you drink, the EMFs that you are exposed to and the air that you breathe all in the same conversation when it comes to optimizing personal wellness.

Yet, arguably, clean air may be the most important thing to address when it comes to your health. Why?

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Living Maxwell

Better Choices

5 Strategies for Keeping an Organic Diet While Traveling During the Summer

Now that we are in the midst of summer, many people are going away for weekends or for an extended period of time.

For me and many other individuals, a vacation does not mean a vacation from organic.

I have been working with several clients on this very issue and thought that I would share my tips and strategies for eating organic while traveling.

1) Bring your own food If you are traveling by air, car, bus or train, always take food to eat. This could be nuts, fruit, salad, energy bars. Anything. You never want to be stranded and hungry when the only option available is fast food or junk food.

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Living Maxwell

Company Stories

EXCLUSIVE INTERVIEW: Hollywood Actress Jennifer Garner and Organic Food Veteran John Foraker Join Once Upon a Farm as Co-Founders

In what is sure to send shockwaves throughout the entire industry, A-list celebrity Jennifer Garner and John Foraker, former President of Annie’s, have signed on to become co-founders of organic baby food company Once Upon a Farm, alongside current co-founders Cassandra Curtis and Ari Raz.

Having recently stepped down as the head of Annie’s, where he led the company for 18 years and negotiated its sale to General Mills for $820 million, John Foraker is one of the most accomplished and respected executives the organic industry has ever seen. And if you combine that with Jennifer Garner’s star power, branding acumen and dedication to both healthy food and helping children, Once Upon a Farm will be a very, very serious force in the fast-growing organic baby food segment.

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livingmaxwell: a guide to organic food & drink