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Living Maxwell

Company Stories

In what is sure to send shockwaves throughout the entire industry, A-list celebrity Jennifer Garner and John Foraker, former President of Annie’s, have signed on to become co-founders of organic baby food company Once Upon a Farm, alongside current co-founders Cassandra Curtis and Ari Raz.

Having recently stepped down as the head of Annie’s, where he led the company for 18 years and negotiated its sale to General Mills for $820 million, John Foraker is one of the most accomplished and respected executives the organic industry has ever seen. And if you combine that with Jennifer Garner’s star power, branding acumen and dedication to both healthy food and helping children, Once Upon a Farm will be a very, very serious force in the fast-growing organic baby food segment.

Living Maxwell

Company Stories

When I was in my local organic market the other day, a handful of unconventionally-looking oranges were sitting in a back shelf.

I had never seen anything that look like these and then asked the guy working there a question.

“Do you these come like this?”

Living Maxwell

Better Choices

According to research recently published in the Environment Health Perspectives, pregnant women who are exposed to organophosphate pesticides have a very, very high probability of having kids who suffer from ADHD.

The study tracked Mexican-American women in Salinas Valley, CA who were exposed to high levels of pesticides and then diagnosed their kids when they were between 3 and 5 years old. The results were not good and also not in the least bit surprising.

Living Maxwell

Better Choices

Whenever I get asked the question of which are the best tasting organic foods, my response is always the same: the Biodynamic ones.

For quite some time, I have been wondering why exactly Biodynamic tastes so delicious, so I went digging for an answer.

THE BASICS

To understand why Biodynamic tastes so good and different from the rest, let’s first discuss its origins and then define it.

Living Maxwell

Company Stories

Dr. Bronner’s, the beloved soap brand that donates 8.6% of its revenues to social and environmental causes, has released a limited-edition, cannabis-scented fragrance of its classic bar soap to support a new consumer education and crowdfunding campaign for Sun+Earth Certified.

Founded by the International Cannabis Farmers Association, Cannabis Conservancy and Certified Kind, along with deep support from Dr. Bronner’s, Sun+Earth is a program inspired by and aligned with the Regenerative Organic Certification standard but tailored to the way cannabis is grown and produced.

Organic Insider

Must-Read

With the ag-biotech industry having made incredible progress brainwashing consumers and politicians into thinking that GMO foods are perfectly safe, the fact remains that no independent, long-term safety studies of these foods have ever been conducted on humans.

And because the general public has been falsely convinced into believing that GMOs are safe and government oversight has been minimal, scientists are pushing genetic engineering into other areas that could spell potential disaster for our planet and our survival.

Living Maxwell

Better Choices

If you ever go to a talk by Dr. Brian Clement, founder of the Hippocrates Health Institute and the person in this video discussing the merits of Green Juice vs. Green Smoothies, you can be guaranteed to hear this: eat and juice sprouts.

The reason that he is saying this is because sprouts have incredibly important health properties.  They have very high levels of nutrients and enzymes, which provide the body valuable energy to detox and strengthen the immune system.

According to the Hippocrates Health Institute, the other key benefits of sprouts include: