Two of My Favorite Emerging Beverage Brands – Rawpothecary and LuliTonix

Written by Max Goldberg on July 26, 2014. Follow Max on Twitter: @livingmaxwell.

Unless you live in the New York area and are immersed in the health and wellness world, there is a decent chance that you’ve never heard of Rawpothecary or LuliTonix.

But that won’t be the case for long, as I expect both of these brands to become very recognizable, national players within a matter of time.

Having closely watched Rawpothecary and LuliTonix over the past year, I not only love what they’re putting on the shelves, but the women behind each of these NYC-based companies are two of the hardest-working entrepreneurs I’ve come across.

RAWPOTHECARY

rawpothecary-pressed-organic-juice-nyc-540

A few years ago, founder Stephanie Walczak had a close friend that was poisoned so badly from pesticides that he was literally on his death bed.  With conventional medicine completely failing him and few alternatives left, Stephanie, a graduate of the Institute of Integrative Nutrition and The Natural Gourmet Institute, got into the kitchen and worked her magic with the Vitamix, making sure he got fed super-nutritious blended drinks. Read More »

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Is “Local” the Same Thing as “Organic”?

Written by Max Goldberg on July 20, 2014. Follow Max on Twitter: @livingmaxwell.

locally-grown

If you are slightly confused about what the difference is between “organic” and “local”, you are not alone.

In a recent study of U.S. and Canadian consumers, which was just published in the International Food and Agribusiness Management Review, it was reported: Read More »

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VIDEO: President Hillary Clinton Would be a Nightmare for Organic

Written by Max Goldberg on July 18, 2014. Follow Max on Twitter: @livingmaxwell.
(Courtesy of Biography.com)

(Courtesy of Biography.com)

Let me first state that I have neither a Democratic agenda nor a Republican agenda.

I have an organic agenda.

So, whomever is in the White House matters a great deal because of the support, or lack of support, that our president will give to the organic industry.

Despite his campaign promise in 2007 to label GMOs, President Obama has failed to live up to this pledge and has betrayed organic advocates from the very beginning.

Andrew Kimbrell, Executive Director of The Center for Food Safety, has even said that “Obama is worse than Bush” when it comes to organic. Read More »

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Study: Organic has More Antioxidants, Much Fewer Pesticides, and Less Cadmium than Conventionally-Grown

Written by Max Goldberg on July 13, 2014. Follow Max on Twitter: @livingmaxwell.

organic food better nutrition

The evidence as to why people should choose organic over conventional just keeps rolling in.

In a brand new study just published by researchers at Newcastle University in England, it was found that organic fruits, vegetables, and grains contained higher levels of antioxidants and lower levels of pesticides compared to the same conventionally-grown food.

Some details of the study include: Read More »

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Suja Rolls Out a Fantastic Line of Bottled Teas

Written by Max Goldberg on July 10, 2014. Follow Max on Twitter: @livingmaxwell.

suja-organic-bottled-teas

If you think that Suja, which was recently named by Forbes as the #3 Most Promising Company in the U.S., is content to just sit on its hands and enjoy its current success, think again.

In a bold and very savvy move, the company has made a departure from its pressed juices and smoothies to launch four HPP (high pressure processing) bottled teas including: Read More »

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