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Company Stories

Soap & Soul is The Quintessential Dr. Bronner’s Book

For those of us who are fans of Dr. Bronner’s, the company’s products have a constant presence in our households, and we use them to clean our bodies and physical surroundings on a daily basis.

While this is unquestionably a critical component of our lives and imperative to maintain good health, cleaning transcends removing whatever is on our skin, on our clothes or on our kitchen countertops. It also affects our emotional well-being and directly impacts how we show up in the world.

And this is precisely why Lisa Bronner’s Soap & Soul: A Practical Guide to Minding Your Home, Your Body and Your Spirit with Dr. Bronner’s Magic Soaps spoke to me so much, as it squarely touches on the importance of cleaning both the tangible and intangible — an essential formula for a meaningful life.

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Living Maxwell

Company Stories

Top 5 Organic Products from Natural Products Expo East 2023 in Philadephia

For as long as I have been covering the organic food industry, I have attended Natural Products Expo East, with my first show in Boston in 2009.

So, it is very bittersweet to report that after last week’s show in Philadelphia, there will be no more Expo East moving forward. New Hope, the organizer of the event, has decided to launch something new in 2024 called Newtopia Now.

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Living Maxwell

Company Stories

Sol Simple Solar Dried Organic Bananas – A Fantastic Product and An Amazing Story

I can’t tell you how gratifying it is to share with you great-tasting organic products that are also making a big difference in the world.

One such product that I recently discovered at Whole Foods Tribeca is Sol Simple Solar Dried Bananas.

Produced in Nicaragua, the organic bananas come in thin spears and are dried indoors using a solar drying technology, which enables Sol Simple to reduce carbon emissions.

According to the company, traditional outdoor drying techniques take 2-3 days, expose the fruit to mold and bacteria, and allow the fruit to oxidize.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Living Maxwell

Company Stories

How Sustainable Bananas are Produced at EARTH University in Costa Rica

When I was at EARTH University in Costa Rica, I got a chance to learn everything about sustainable banana production – from how they are grown in the fields to how they are shipped to the U.S.

In this video, I’ll take you onto the banana plantation of EARTH University and show you the issues that they have to deal with when growing bananas in such humid conditions.

What’s important to note is that it took EARTH University many, many years for its sustainable bananas to reach profitability and the school was told by consultants that the program wasn´t going to work.

EARTH University’s president refused to give up because he knew that this was the right way to do business – for the environment, for the farm workers, for consumers – even though his bananas were more expensive than conventionally-grown ones.

Whole Foods recognized the importance of what EARTH University was doing and the values that it stood for, and decided to distribute the school’s bananas throughout the U.S. Not only has this partnership been critical for the long-viability of EARTH University’s banana program, but the strong demand for the school’s bananas has proven that sustainability is good business.

Without question, EARTH University’s bananas are the best that I have ever eaten. If you have the chance to buy them, definitely do so.

You’ll be eating a fantastic product and also be supporting an incredibly important endeavor for sustainability.

Also, being such a huge fan of bananas, I can’t tell you how interesting this day was for me. Enjoy!

Living Maxwell

Better Choices

Another Reason to Support Organic — Organic “Hotspots” Significantly Boost Local Economies

While there are many reasons why we should support organic food, we now have yet another one: organic boosts local economies.

In a new study by the Organic Trade Association called U.S Organic Hotspots and their Benefit to Local Economies, it has been found that organic food and crop production – and the business activities accompanying organic agriculture – creates real and long-lasting regional economic opportunities.

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Personal

Am I Being Too Rigid with My Dating?

Last week I wrote about dating a non-organic woman and the challenges that it creates. A few questions that I grapple with are these — Is my very strong desire to be with someone who eats organic eliminating many great women with whom I could have a relationship? And, is my rigidity causing more harm than good?

Over the last few years, it has become increasingly clear that health is one of my most important values. Almost everything I do revolves health and eating organic food is a huge passion of mine.

My values are what they are and they are not going to change. The only woman with whom I am going to have a successful and happy relationship is someone who shares this same value. Does this mean that she has to be as passionate or into health (organic food) as I am? No, because she may never have been exposed to this lifestyle and doesn’t know much about it. That is perfectly understandable. However, she needs to be open to this way of living and eager to embrace it.

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Living Maxwell

Better Choices

Have We Been Misled? 5 Organic Foods That Should Make You Think Twice

I spend an inordinate amount of time learning about the healthiest and newest organic food products available. Through my research at the various trade shows — most notably, Natural Products Expo East and Natural Products Expo West —  talking to industry contacts, roaming supermarket aisles, speaking with as many well-informed food people as I can and reading books, I have come to the following conclusion:

You can take almost any food in the world and some health expert will have something good to say about it while a different health expert will have something bad to say about it.

So, what I do is educate myself as much as I can and then make my own decision about whether I should be eating it or not.

The following five organic foods seem to be the most controversial. While books could be written on all of the foods below and by no means am I covering all of the pros/cons of each, I will try to highlight the most salient points.

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Better Choices

Organic Black Sesame Seeds — Something You’ll Always See in My Kitchen

When it comes to eating, I like clean and light food.

My body seems to reject heavy sauces, fried foods, and sautées, even if they are 100% organic.

I like simplicity in a meal and as a result, I tend to cook a decent amount for myself. Why?

Not only is cooking at home the most inexpensive way to eat organic but I can have exactly what I want.

Whenever I make quinoa, millet or a big salad, one of my favorite things to put on these dishes are black sesame seeds.

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livingmaxwell: a guide to organic food & drink