Announcing a Freemium version! Get your FREE subscription to Organic Insider today!

Organic Avenue’s New Quinoa Bowls are Outstanding

Organic Avenue's New Quinoa Bowls are Outstanding

Last year, I met with Jonathan Grayer, the new controlling shareholder of Organic Avenue, and one of the things that we discussed was the quality of food at his company. Much to my surprise, he was incredibly forthcoming and acknowledged that several of Organic Avenue’s items were not up to par. He told me that […]

Company Stories NYC Organic Restaurants
LivingMaxwell.com

Last year, I met with Jonathan Grayer, the new controlling shareholder of Organic Avenue, and one of the things that we discussed was the quality of food at his company. Much to my surprise, he was incredibly forthcoming and acknowledged that several of Organic Avenue’s items were not up to par.

He told me that his goal was to offer raw and cooked vegan food that would appeal to a mainstream audience and that also tasted really, really good.

Aside from already having revamped the salads, which are now excellent, Organic Avenue recently launched its first line of quinoa bowls, and I have been beyond impressed.

The three red quinoa bowls are the following:

SWEET YAM & CELERY

organic-avenue-quinoa-bowls-sweet-yam-celery

Very hearty and filling. The sweetness of the yams ties everything together really well. When I am hungry, this is what I go for. Read more »


Exclusive Interview with Whole Foods Co-CEO Walter Robb, President A.C. Gallo: “All GMOs will be Labeled in Our Stores by 2018”

Exclusive Interview with Whole Foods Co-CEO Walter Robb, President A.C. Gallo: "All GMOs will be Labeled in Ou

Yesterday at Natural Products Expo West, the biggest organic trade show of the year, Whole Foods made a HUGE announcement. The company said that by 2018, all products in its U.S. and Canadian stores must be labeled to indicate whether they contain genetically-modified organisms (GMOs). The importance of this announcement cannot be underestimated. Why?

Company Stories Expo West GMO Organic News Organic Regulation Video Whole Foods
LivingMaxwell.com

Yesterday at Natural Products Expo West, the biggest organic trade show of the year, Whole Foods made a HUGE announcement.

The company said that by 2018, all products in its U.S. and Canadian stores must be labeled to indicate whether they contain genetically-modified organisms (GMOs).

The importance of this announcement cannot be underestimated. Why? Read more »


CircleUp Raises Millions of Dollars for Organic Food Companies

CircleUp Raises Millions of Dollars for Organic Food Companies

  I interact with a countless number of early-stage, organic food companies and I can tell you one thing – running these businesses is not an easy task. Aside from the tight profit margins, increasing food costs, and extensive paperwork dealing with organic certification, raising investment dollars is a very challenging endeavor. These are not […]

Company Stories Organic Organic News
LivingMaxwell.com

 

CircleUp

I interact with a countless number of early-stage, organic food companies and I can tell you one thing – running these businesses is not an easy task.

Aside from the tight profit margins, increasing food costs, and extensive paperwork dealing with organic certification, raising investment dollars is a very challenging endeavor.

These are not high-flying technology companies, which attract the lion’s share of angel investment money. Furthermore, most investors don’t understand the intricacies of consumer packaged goods (CPG) companies.

Fortunately, a San Francisco-based start-up called CircleUp is helping to address this fundraising problem. Read more »


Organic Avenue in New York City Receives USDA Organic Certification

Organic Avenue in New York City Receives USDA Organic Certification

When I found out the other day that New York City-based Organic Avenue became USDA certified organic, I got pretty excited. (Yes, these things seem to excite me.) But why was I so happy? There are several reasons. – As far as I know, there is no other company in the U.S. that sells unprocessed, […]

Company Stories NYC Organic
LivingMaxwell.com

When I found out the other day that New York City-based Organic Avenue became USDA certified organic, I got pretty excited. (Yes, these things seem to excite me.) But why was I so happy?

There are several reasons.

– As far as I know, there is no other company in the U.S. that sells unprocessed, unpasteurized, pressed juice that is USDA certified organic. So, this is the first of its kind. Read more »


Co-Founder and Co-CEO of Whole Foods John Mackey Discusses Healthy Eating, New Stores in Harlem and Detroit, Wellness Clubs

Co-Founder and Co-CEO of Whole Foods John Mackey Discusses Healthy Eating, New Stores in Harlem and Detroit, W

I was at the Tribeca Whole Foods in New York City this morning to hear a presentation by John Mackey, Co-Founder and Co-CEO of the company. The crux of what John Mackey discussed was healthy eating and how the overarching philosophy of Whole Foods is to improve people’s health by emphasizing a plant-based diet. He […]

Company Stories GMO John Mackey NYC Organic News Whole Foods
LivingMaxwell.com

I was at the Tribeca Whole Foods in New York City this morning to hear a presentation by John Mackey, Co-Founder and Co-CEO of the company.

The crux of what John Mackey discussed was healthy eating and how the overarching philosophy of Whole Foods is to improve people’s health by emphasizing a plant-based diet.

He also talked about some other very interesting initiatives, including opening stores in inner cities and a status update on the Wellness Clubs. Read more »


Win a $15,000 Kitchen Makeover from Stonyfield

Win a $15,000 Kitchen Makeover from Stonyfield

As part of its year-long “Know Your Food” campaign, Stonyfield has launched The Great Food Find, an interactive online scavenger hunt that takes food lovers on a journey to find organic foods around the web. For each action that a person takes on The Great Food Find (capped at 50 actions – an action would […]

Company Stories Organic News
LivingMaxwell.com

As part of its year-long “Know Your Food” campaign, Stonyfield has launched The Great Food Find, an interactive online scavenger hunt that takes food lovers on a journey to find organic foods around the web.

For each action that a person takes on The Great Food Find (capped at 50 actions – an action would be answering questions, finding a product and adding it to the virtual tote bag, Tweeting something, Liking something on Facebook, etc), he or she will be added to the drawing to win a $15,000 kitchen makeover.

Also, the first 50,000 people who finish the entire online scavenger hunt, which ends May 21st, will receive coupons from Stonyfield and partner companies such as Annie’s Homegrown, Nature’s Path, Sambazon, Woodstock Farms, Organic Valley, Applegate Farms, Honest Tea and more. Read more »


Harmless Harvest is the Hottest Brand in the Organic Food Industry

Harmless Harvest is the Hottest Brand in the Organic Food Industry

I see a lot of products in the organic food world but there is a buzz about Harmless Harvest and its coconut water that I have never seen before. This tends to happen when you are in a super-hot category and you are the best tasting, healthiest product in that category. Harmless Harvest’s raw organic […]

Company Stories Drinks Expo West Product Reviews Video
LivingMaxwell.com

I see a lot of products in the organic food world but there is a buzz about Harmless Harvest and its coconut water that I have never seen before.

This tends to happen when you are in a super-hot category and you are the best tasting, healthiest product in that category.

Harmless Harvest’s raw organic coconut water is made by using a technology called high pressure pasteurization (HPP), which I named one of my top 5 organic food trends for 2012. Read more »