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Company Stories

Soap & Soul is The Quintessential Dr. Bronner’s Book

For those of us who are fans of Dr. Bronner’s, the company’s products have a constant presence in our households, and we use them to clean our bodies and physical surroundings on a daily basis.

While this is unquestionably a critical component of our lives and imperative to maintain good health, cleaning transcends removing whatever is on our skin, on our clothes or on our kitchen countertops. It also affects our emotional well-being and directly impacts how we show up in the world.

And this is precisely why Lisa Bronner’s Soap & Soul: A Practical Guide to Minding Your Home, Your Body and Your Spirit with Dr. Bronner’s Magic Soaps spoke to me so much, as it squarely touches on the importance of cleaning both the tangible and intangible — an essential formula for a meaningful life.

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Living Maxwell

Company Stories

Top 5 Organic Products from Natural Products Expo East 2023 in Philadephia

For as long as I have been covering the organic food industry, I have attended Natural Products Expo East, with my first show in Boston in 2009.

So, it is very bittersweet to report that after last week’s show in Philadelphia, there will be no more Expo East moving forward. New Hope, the organizer of the event, has decided to launch something new in 2024 called Newtopia Now.

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Living Maxwell

Must-Read

Another Reason to Buy Organic – The Link Between Genetically-Modified Foods and Fertility Problems

For people who are new to organic, the first question they generally have is “Why should I be eating this food?”

The easy response is “because organic food does not contain synthetic and toxic chemicals”.

Organic food also forbids the use of genetically-engineered ingredients, often known as GMOs (genetically-modified organisms).

Since GMOs are a little bit more complicated and a little less tangible, this point either gets overlooked or is not fully understood.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Living Maxwell

Better Choices

Have We Been Misled? 5 Organic Foods That Should Make You Think Twice

I spend an inordinate amount of time learning about the healthiest and newest organic food products available. Through my research at the various trade shows — most notably, Natural Products Expo East and Natural Products Expo West —  talking to industry contacts, roaming supermarket aisles, speaking with as many well-informed food people as I can and reading books, I have come to the following conclusion:

You can take almost any food in the world and some health expert will have something good to say about it while a different health expert will have something bad to say about it.

So, what I do is educate myself as much as I can and then make my own decision about whether I should be eating it or not.

The following five organic foods seem to be the most controversial. While books could be written on all of the foods below and by no means am I covering all of the pros/cons of each, I will try to highlight the most salient points.

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Personal

MUST-WATCH: The Colbert Report Mocks GMOs, My Fox Interview Gets Airtime

I got a call at about 8AM this morning from my good friend Karl, who lives in Miami.

It was very surprising to hear from him at that hour because we normally talk late at night. However, he had some interesting news to share – my Fox News Channel interview had made The Colbert Report.

Colbert reported on the loss of I-522, the GMO-labeling initiative in Washington State, and took serious aim at GMOs and the GMO-companies who are fighting against labeling.

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Organic Insider

Company Stories

The Shameful Truth About the Naked Juice Class Action Lawsuit Settlement and What American Consumers Can Do About It

Last week, Naked Juice agreed to settle a very important class action lawsuit which accused the company of deceptive labeling.

The primary basis of the lawsuit stemmed from the company’s use of the words “All Natural” on products that contained Archer Daniels Midland’s Fibersol-2 (“a soluble corn fiber that acts as a low-calorie bulking agent”), fructooligosaccharides (an alternative sweetener), other artificial ingredients, such as calcium pantothenate (synthetically produced from formaldehyde), and genetically-modified soy.

Since these ingredients are either genetically-engineered or synthetically produced and do not exist in nature, it is completely misleading to consumers for these juices to claim to be “All Natural.”

As part of the settlement, Naked Juice, a subsidiary of PepsiCo, has agreed to remove the label “All Natural” from all of its juices and to pay a $9 million settlement to the class action group.

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Living Maxwell

Company Stories

Naked Juice Faces Class Action Lawsuit for Using GMOs and Synthetic Substances in its “Non-GMO” and “All-Natural” Products

The lawsuits against industrial food companies just keep piling up.

First, it was Wesson Oils who got sued for using GMOs in its products that the company claimed were “100% Natural”.

Then, Kashi got sued for using prescription drugs, irradiated substances, pesticides that are a by-product of uranium mining, and federally declared hazardous substances in products that it claimed were “All-Natural” and contained “Nothing Artificial”.

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Living Maxwell

Must-Read

Genetically-Engineered Trees????? Yes, and Why Humanity Should be Petrified

The more time that you spend in the organic industry, the more you learn about what is truly going on and what you find is pretty scary.

While I try to remain as optimistic as possible, the reality is that the organic industry is under a constant existential threat from genetically-modified organisms (GMOs).

Even though organic food has never been more popular, nearly 80% of the food on supermarket shelves contains GMOs and organic remains less than 1% of all farmland acreage in the U.S. While 64 nations around the world require GMOs to be labeled, the U.S. does not. Why?

Because the ag-biotech industry has “purchased” agricultural policy in our country, by spending $572 million on campaign contributions and lobbying from 1999-2010.

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Organic Insider

Must-Read

Tell the USDA to Reject Genetically-Engineered Eucalyptus Trees

It is bad enough that we have to deal with genetically-engineered foods, but now we are facing the prospect of something potentially even more scary: genetically-engineered trees.

Tree biotech company ArborGen is requesting an unprecedented USDA approval for its genetically-engineered (GE), “freeze tolerant” eucalyptus. If the USDA grants this approval, it will be the first-ever GE-forest tree to be commercially grown in the U.S., allowing ArborGen to plant massive, unregulated GE-tree farms.

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livingmaxwell: a guide to organic food & drink