Vigilant Eats Goji-Cacao Superfood Cereal – An Awesome Organic Product

Written by Max Goldberg on March 2, 2012. Follow Max on Twitter: @livingmaxwell.

I spend more time than you can imagine thinking about product design, from both a packaging and ingredient standpoint.

With budgets always tight for start-up companies, I am so impressed when a young organic brand has such smart and sophisticated packaging. I am equally, if not more, appreciative when the ingredient mix is so intelligently done that it results in a healthy and superior tasting product.

Vigilant Eats Goji-Cacao Superfood Cereal completely nails it on both fronts. Big time.
Read More »

  • 10 Comments
  • Print

Navitas’ Cacao Goji Power Snack – Fantastic for Kids (and Adults)

Written by Max Goldberg on February 6, 2012. Follow Max on Twitter: @livingmaxwell.

While I don’t have kids, I often think about what foods I would feed them.

Of course, they would be getting organic all of the time and I know that I would get them juicing at a very early age.

The real challenge would be sending them off to school with healthy snacks that also taste good.

And therein lies the beauty of Navitas Naturals Cacao Goji Superfood Power Snack. It is absolutely loaded with the world’s most nutritious superfoods and also has an incredibly satisfying taste.

How often do you find a food that has both chia seeds (loaded with protein) and camu camu (loaded with Vitamin C)?

Rarely, if ever. Read More »

  • 4 Comments
  • Print

Sol Simple Solar Dried Organic Bananas – A Fantastic Product and An Amazing Story

Written by Max Goldberg on January 30, 2012. Follow Max on Twitter: @livingmaxwell.

I can’t tell you how gratifying it is to share with you great tasting organic products that are also making a big difference in the world.

One such product that I recently discovered at Whole Foods Tribeca is Sol Simple Solar Dried Bananas.

Produced in Nicaragua, the organic bananas come in thin spears and are dried indoors using a solar drying technology, which enables Sol Simple to reduce carbon emissions.

According to the company, traditional outdoor drying techniques take 2-3 days, expose the fruit to mold and bacteria, and allow the fruit to oxidize.

Sol Simple’s end product is a sweet-tasting and slightly chewy banana spear.

The benefit of sun-dried bananas, as opposed to the bananas that we get at the stores, is that the fruit is not picked off of the tree as early. This means that it has more time to mature and contains higher level of minerals and vitamins. Read More »

  • Comment
  • Print

Beet Kvass – What is it and Why am I Drinking it?

Written by Max Goldberg on January 24, 2012. Follow Max on Twitter: @livingmaxwell.

Organic beet kvass isn’t exactly a household name, similar to a coconut water or even kombucha.

And I don’t believe that it will ever come close to having the same name recognition as these other two drinks.

Yet, its health benefits and utility may surpass them both.

A lacto-fermented beverage of Russian origin, beet kvass provides the body with beneficial bacteria and aids in digestion.

It is also touted as a blood purifier and an excellent way to cleanse the liver.

Unlike kombucha, which uses sugar in the fermentation process, the beet kvass from Hawthorne Valley uses no sugar at all. And because it is a raw drink, all of the vitamins and minerals remain intact.

While I tend to drink it straight, the other great thing about beet kvass is that it can be used as a base for soups, salad dressings or marinades. Read More »

  • 6 Comments
  • Print

Organic Black Sesame Seeds – Something You’ll Always See in My Kitchen

Written by Max Goldberg on January 17, 2012. Follow Max on Twitter: @livingmaxwell.

When it comes to eating, I like clean and light food.

My body seems to reject heavy sauces, fried foods, and sautées, even if they are 100% organic.

I like simplicity in a meal and as a result, I tend to cook a decent amount for myself. Why?

Not only is cooking at home the most inexpensive way to eat organic but I can have exactly what I want.

Whenever I make quinoa, millet or a big salad, one of my favorite things to put on these dishes are black sesame seeds.

A rarity at organic restaurants, black sesame seeds can always be found in my kitchen for a few different reasons.

First, they are very rich in minerals such as magnesium, calcium, copper, and zinc. Getting these minerals into my diet is extremely important. Read More »

  • Comment
  • Print