Living Maxwell
Company Stories
For the second year in a row, Natural Products Expo East returned to Philadelphia, and I enjoyed my time in the city much more than I ever anticipated.
Not only was it great to see all of my friends again in the industry, but I ate incredibly well at two phenomenal restaurants — P.S. & Co. and Vedge.
I also saw some fantastic and innovative products at the show, with a few of them in the condiment category.
A message from E3Live
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Living Maxwell
Company Stories
Regenerative agriculture is a major trend in the organic food world these days, but for many people, it is a confusing and uncertain term.
Wanting people to understand just what ‘regenerative’ means and how the company is embracing this agricultural practice around the world, Dr. Bronner’s has just released an inspirational and compelling new documentary called Journey to Pavitramenthe.
This short film tells the story of fair trade, small-scale farmers in Bareilly, India – located in the state of Uttar Pradesh, 170 miles east of Delhi — who produce regenerative organic mint oil for Dr. Bronner’s products.
Organic Insider
Company Stories
Based on what we have seen from the current administration’s USDA — the scrapping of the organic animal welfare rules, allowing hydroponics in organic even though it is a complete violation of the Organic Foods Production Act of 1990, and turning a blind eye to ‘organic factory farms’ – should anyone be the least bit surprised that the recently released GMO-labeling rules completely fail the American consumer?
Living Maxwell
Company Stories
Before heading down to Costa Rica, I had no idea that it would be one of the best trips that I would ever take and that it would impact me so greatly.
Now back in New York City, I have been trying to wrap my arms around why I loved it so much. Three main things come to mind:
1) First and foremost, it was a phenomenal group of people on the trip. Despite the fact that almost none of us had ever met before, we all got along really, really well. No drama, very easy, and everyone was extremely likeable.
Living Maxwell
Company Stories
(The brain trust of Christie & Co — from l. to r., Alissa Sears, vice president of strategy & navigation; Gillian Christie, founder/CEO)
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When people think of the pioneers in the natural products industry, the founders of iconic CPG brands often come to mind.
However, what cannot be forgotten is that a select number of very savvy people were working behind the scenes to popularize these companies, in the media and with consumers, through storytelling. And without them, the success of the organic food sector would not be where it is today.
One such individual is Gillian Christie, the founder/CEO of Christie & Co., a marketing and communications firm based in Santa Barbara, CA. Along with her daughter Alissa Sears, vice president of strategy & navigation, Gillian leads this full-service agency, which has just celebrated its 30th anniversary.
Organic Insider
Company Stories
Let me say right up front that I support the USDA’s national organic certification program. Why?
Because it is the only nationally recognized and accepted system we have in place for organic standards.
I firmly believe that the more people we have participating and engaged in the system, the stronger it will become. Conversely, the more people who opt out of the system, the weaker it will become.
Living Maxwell
Company Stories
When people talk about why they eat organic food, the most common answer is that they don’t want to ingest food that has been sprayed with toxic pesticides. The focus is generally on “me” or “we”.
An answer that does not come up nearly as much as it should is “I don’t want to expose farmers to these toxic pesticides.”
The truth is that most of us are completely in the dark about what takes place on farms, in terms of what kind of chemicals farmers are exposed to and also how farm workers are treated.
A brand new documentary called Food Chains sheds light on this very serious problem and what we see is not pretty.
