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Why Sheryl O’Loughlin’s Killing It is Such an Important Read for Organic Food Entrepreneurs

Serial entrepreneur Sheryl O’Loughlin has just come out with a phenomenal new book called Killing It: An Entrepreneur’s Guide to Keeping Your Head Without Losing Your Heart, and it should be at the top of the reading list for all founders of organic food companies, regardless of whether you’re in start-up mode or well on your way to generating $100 million in revenues.

Aside from the fact that Sheryl O’Loughlin has some serious street cred in the organic food industry – CEO of Clif Bar, Co-Founder of Plum Organics and now CEO of REBBL – and has plenty of experience to draw upon as an entrepreneur, this book focuses on the most important aspect of building a company that rarely gets discussed – the human element.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

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Company Stories

Top 5 Organic Products of Natural Products Expo West 2023

Natural Products Expo West, the largest organic trade show in the U.S., was held last week in Anaheim and attracted more than 65,000 visitors.

I came across some fantastic innovation at the show — a handful of products that I had never seen before and others that brought me back to my childhood.

Here are my Top 5 Organic Products of Expo West 2023:

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Living Maxwell

Company Stories

Whole Planet Foundation is Transforming Lives in Costa Rica

Last week in Costa Rica, I visited with some women entrepreneurs who are receiving microloans from the Whole Planet Foundation, a non-profit organization of Whole Foods.

I have written about the Whole Planet Foundation before and the amazing job that it is doing around the world but meeting the loan recipients in-person gave me a much greater appreciation for the impact that this program is having.

Women entrepreneurs from impoverished communities receive loans, starting at a few hundred dollars, to start businesses – baking, sewing, buying animals, running a small store, etc. With a 98% success rate (only 2% of the loans default), this incremental revenue plays an essential role in improving the well-being and welfare of thousands of families.

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Living Maxwell

Company Stories

The YouTube Movie That Will Make You Shake Your Head: “Stop Monsanto From Poisoning Hawaii: Genetic Engineering Chemical Warfare”

If you’re like me, you think of Hawaii as this pristine and gorgeous state where you’d love to own a retirement home.

After seeing the YouTube documentary called “Stop Monsanto From Poisoning Hawaii: Genetic Engineering Chemical Warfare”, I think you’ll change your mind pretty quickly.

As it turns out, Hawaii has been the global center for open-field testing for genetically-modified organisms (GMOs). Over 5,000 tests have been conducted by companies such as Monsanto, Dow, Dupont, Syngenta and BASF, and toxic chemicals get sprayed on an almost daily basis.

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Company Stories

Cocobeet is a MUST-VISIT Organic Juice Bar in Boston

As a result of living in NYC but having grown up in Boston, I am quite aware of the difference between the two cities, in terms of the organic food and pressed juice offerings.

NYC has a ton and Boston has very little.

But with the recent opening of Cocobeet, ironically located between a Subway and Dunkin’ Donuts, it is an understatement to say that Bostonians are thrilled to have them there.

“On our second day of business, we sold 270 bottles of juice and had to close our doors because there was nothing left to sell,” Co-Founder Onur Ozkoc told me.

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Company Stories

Exclusive Interview with Whole Foods Co-CEO Walter Robb, President A.C. Gallo: “All GMOs will be Labeled in Our Stores by 2018”

Yesterday at Natural Products Expo West, the biggest organic trade show of the year, Whole Foods made a HUGE announcement.

The company said that by 2018, all products in its U.S. and Canadian stores must be labeled to indicate whether they contain genetically-modified organisms (GMOs).

The importance of this announcement cannot be underestimated. Why?

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Organic Insider

Company Stories

Why Sun+Earth and Brother David’s are So Vital for Organic Stakeholders and Our Planet

David Bronner, the Cosmic Engagement Officer (CEO) of Dr. Bronner’s, saw this coming years ago.

With California having legalized cannabis in 2016, he knew that this plant was headed down the path of other agricultural crops — mass industrialization, genetic engineering, enormous energy consumption through fossil fuels, and the displacement of small-scale family farmers.

Where cannabis differs from other agricultural commodities, however, is that there can be no such thing as “organic cannabis” until the federal government stops classifying it as an illegal drug.

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livingmaxwell: a guide to organic food & drink