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Living Maxwell

Company Stories

Ever Seen One of These Before? I Hadn’t Until The Other Day – An Organic Gold Nugget Mandarin

When I was in my local organic market the other day, a handful of unconventionally-looking oranges were sitting in a back shelf.

I had never seen anything that look like these and then asked the guy working there a question.

“Do you these come like this?”

“Yes,” he said.

As it turns out, these are organic gold nugget mandarins (or tangerines).

The few key attributes of the organic gold nugget mandarin are:

– It has a rich, sweet taste.

– It is seedless.

– It is very easy to peel.

– It is bigger in size than a traditional tangerine.

Many people on the West Coast are probably very familiar with the gold nugget mandarin but this was something new to me. If you see it your local market, give it a try and let me know what you think.

A message from Tradin Organic

Why Tradin Organic is Prioritizing Regenerative Organic Farming

At Tradin Organic, we believe that regenerative organic farming is key to growing healthy and nutritious food ingredients — for now and for future generations.

And in Sierra Leone, we have grown the world’s first Regenerative Organic Certified cacao.

Learn more.

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A message from Tradin Organic

How Tradin Organic is Helping Coconut Farmers in The Philippines

For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.

The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.

Learn more.

Organic Insider

Company Stories

Cornucopia Institute Requests that the USDA National Organic Program be Investigated for Corruption Charges over its Approval of Synthetic DHA and ARA Supplements

Let me say right up front that I support the USDA’s national organic certification program. Why?

Because it is the only nationally recognized and accepted system we have in place for organic standards.

I firmly believe that the more people we have participating and engaged in the system, the stronger it will become. Conversely, the more people who opt out of the system, the weaker it will become.

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Living Maxwell

Company Stories

Trailblazing Marketing and Communcations Firm Christie & Co. Celebrates its 30th Anniversary

(The brain trust of Christie & Co — from l. to r., Alissa Sears, vice president of strategy & navigation; Gillian Christie, founder/CEO)

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When people think of the pioneers in the natural products industry, the founders of iconic CPG brands often come to mind.

However, what cannot be forgotten is that a select number of very savvy people were working behind the scenes to popularize these companies, in the media and with consumers, through storytelling. And without them, the success of the organic food sector would not be where it is today.

One such individual is Gillian Christie, the founder/CEO of Christie & Co., a marketing and communications firm based in Santa Barbara, CA. Along with her daughter Alissa Sears, vice president of strategy & navigation, Gillian leads this full-service agency, which has just celebrated its 30th anniversary.

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livingmaxwell: a guide to organic food & drink