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Living Maxwell

Company Stories

Ever Seen One of These Before? I Hadn’t Until The Other Day – An Organic Gold Nugget Mandarin

When I was in my local organic market the other day, a handful of unconventionally-looking oranges were sitting in a back shelf.

I had never seen anything that look like these and then asked the guy working there a question.

“Do you these come like this?”

“Yes,” he said.

As it turns out, these are organic gold nugget mandarins (or tangerines).

The few key attributes of the organic gold nugget mandarin are:

– It has a rich, sweet taste.

– It is seedless.

– It is very easy to peel.

– It is bigger in size than a traditional tangerine.

Many people on the West Coast are probably very familiar with the gold nugget mandarin but this was something new to me. If you see it your local market, give it a try and let me know what you think.

A message from Tradin Organic

How Tradin Organic is Helping Coconut Farmers in The Philippines

For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.

The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.

Learn more.

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Living Maxwell

Company Stories

Top 5 Organic Products of Natural Products Expo West 2022

Natural Products Expo West, the largest organic trade show in the U.S. was back for the first time since 2019, as the last two years were canceled because of COVID.

Prior to this year’s show, I had one CEO tell me that he thought this would be the best year for innovation anytime in the past decade, given that brands had such pent-up demand over the last 24 months and would be particularly eager to show buyers their most forward-thinking products. Based on what I saw at last week’s Expo West, I believe he was correct. The innovation that I saw was outstanding.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Organic Insider

Company Stories

Farmer Direct Organic is Raising the Bar When it Comes to Fair Wages for Growers and Traceability for Consumers

With more than 80% of U.S. consumers purchasing organic food on a regular basis, the industry continues to surge in popularity, and there are more organic brands – and choices – than ever.

Yet, when one takes a deeper look at what is happening behind the scenes, the picture is rather unsettling. Most notably, the farmers are suffering beyond imagination.

According to the USDA, projected 2019 median farm income was expected to be -$1,636, and a majority of farmers are forced to earn off-farm income to feed their families and keep their farms afloat.

Canada-based Farmer Direct Organic, a certified organic producer of grains, seeds and legumes, is acutely aware of this problem and is making it a cornerstone of the company’s operating philosophy.

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livingmaxwell: a guide to organic food & drink