Explore Coverage

Living Maxwell

Company Stories

Top 5 Organic Products of Natural Products Expo West 2023

top 5 organic products expo west 2023

Natural Products Expo West, the largest organic trade show in the U.S., was held last week in Anaheim and attracted more than 65,000 visitors.

I came across some fantastic innovation at the show — a handful of products that I had never seen before and others that brought me back to my childhood.

Here are my Top 5 Organic Products of Expo West 2023:

COCONUT WATER FROM COCOBEAR

Upset about the single-use plastic from drinking a bottle of coconut water?

Do you feel like that plastic is interfering with the taste of your coconut water?

If you answered ‘Yes’ to both of those questions, you’ll want to know about Cocobear.

The company has developed a proprietary process called Coco Below Zero™ that allows it to freeze the coconut without it exploding. (When water or coconut water freezes, it expands. So, freezing a coconut often causes it to explode or crack.)

By figuring out how to safely freeze a coconut, this allows Cocobear to ship frozen coconuts to the U.S. without the use of plastic bottles or pasteurization.

So, when Cocobear’s organic coconut arrives at a supermarket here, it has not been treated or interfered with at all. And it contains zero plastic.

Once the coconut has been thawed out, you just pop in a compostable straw and drink the most delicious coconut water you’ve ever had, as if you just picked it yourself off of a tree in Thailand. Plus, you can eat the coconut meat inside or add it to a smoothie, and then compost the entire coconut, including the straw.

Cocobear exclusively and fairly sources organic Nam Hom coconuts from family farms in Ratchaburi, Thailand — a lush, sea-level region known as the coconut capital of the world, thanks to its high-salinity and calcium-rich soil.

The product is currently sold at Erewhon in Los Angeles and a few other retailers across the country, but after Expo West, expect distribution to grow very rapidly.

Cocobear is truly amazing and brilliant.

 

CHIAVIAR FROM AVAFINA ORGANICS

Avafina Organics has introduced an outstanding vegan alternative to caviar called Chiaviar™ — a product that I had never seen before, probably because it is only available in Canada at the present moment.

Chiaviar™ really nailed the color and texture of traditional caviar, utilizing an inventive blend of chia seeds, lemon juice, seaweed (dulse, kombu flakes, sea lettuce, wakame) and a select number of other ingredients.

What results is an incredibly satisfying sensory experience on a multitude of levels.

I am eagerly awaiting for this product to be available south of the border, and discussions with numerous U.S. distributors are currently taking place.

Chiaviar™ is certified organic, raw, vegan, gluten-free and Non-GMO Project verified.

NEW JUICES FROM UNCLE MATT’S ORGANIC

Take one look at the new organic drinks from Uncle Matt’s Organic, with their visually arresting and stimulating colors, and the immediate thought that comes to mind is — “Those MUST be loaded with sugar.”

Very fortunately, that is not the case at all.

“First and foremost, I’m a dad,” says Matt Mclean, founder/CEO of Uncle Matt’s Organic. “I can’t be feeding large amounts of sugar to my kids.”

Not only were these high-antioxidant organic juices deeply refreshing and delicious, but the sugar content was incredibly low. Both the Dragonfruit Lemonade and Superfruit Punch (sweet cherries, acerola, blueberries) have no added sugar and only contain 1g and 5g of sugar per serving, respectively.

The Lemon Honey Gingerade is slightly higher at 10g of sugar, but that is because of its use of wildflower honey. However, this product also contains two of the healthiest ingredients on the planet — lemon and ginger.

For sure, I’ll be purchasing all of these products for my entire family, with no concern about sugar spikes, and these three drinks will be available beginning in July at natural products retailers across the country.

Yet again, Uncle Matt’s Organic is delivering phenomenal, on-trend juices that are meeting the needs of the marketplace, particularly kids.

 

DR. SPICE FROM VINA

Growing up, during the years when I had no idea what organic was, I consumed far too much Dr. Pepper soda.

Despite having moved into an all-organic lifestyle, that sensory appeal of Dr. Pepper has ceased to go away, even after several decades.

Thanks to VINA, I can now savor those childhood memories all again, with its new Dr. Spice flavor. And all with zero guilt or having to waver from my organic diet.

This functional organic soda offers 40mg of caffeine, contains 5g of sugar and is stevia-free. It will be exclusively available at all Sprouts Farmers Markets beginning in April. Then, in July, it will be distributed to other retailers across the country.

VINA’s Lime Lemon had already been one of my favorite drinks, and with the introduction of Dr. Spice, the company is demonstrating that it knows how to develop flavors with the best of them. Very impressive.

 

PEANUT BUTTER FUDGE HONEYCOMB FROM ALEC’S ICE CREAM

The innovation in the ice cream space continues to get better by the day.

And Alec’s Ice Cream is certainly helping to lead the way, particularly with the introduction of its new Peanut Butter Fudge Honeycomb flavor.

Inspired by founder Alec Jaffe’s favorite childhood candy bar, the Butterfinger, the new flavor features a peanut butter base, ribbons of fudge and chocolate-covered honeycomb toffee pieces.

But this isn’t just about decadent flavor. The ingredients are also the best of the best.

Alec’s is using Regenerative Organic Certified® A2/A2 milk from Alexandre Family Farms and carbon neutral, regenerative organic certified cane sugar. In total, 98% of Alec’s Ice Cream’s base ingredients are certified and verified regenerative organic (via Land to Market).

The commitment to flavor, quality and our environment from Alec’s Ice Cream is simply outstanding.

Peanut Butter Fudge Honeycomb is currently available nationwide at all Sprouts Farmers Markets and Natural Grocers locations.

If you’d like to read my full recap of Natural Products Expo West 2023, including key trends and analysis, click HERE.

A message from Tradin Organic

How Tradin Organic is Helping Coconut Farmers in The Philippines

For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.

The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.

Learn more.

Go deeper

Organic Insider

Company Stories

Cornucopia Institute Requests that the USDA National Organic Program be Investigated for Corruption Charges over its Approval of Synthetic DHA and ARA Supplements

Let me say right up front that I support the USDA’s national organic certification program. Why?

Because it is the only nationally recognized and accepted system we have in place for organic standards.

I firmly believe that the more people we have participating and engaged in the system, the stronger it will become. Conversely, the more people who opt out of the system, the weaker it will become.

Go deeper Arrow

A message from Tradin Organic

Why Tradin Organic is Prioritizing Regenerative Organic Farming

At Tradin Organic, we believe that regenerative organic farming is key to growing healthy and nutritious food ingredients — for now and for future generations.

And in Sierra Leone, we have grown the world’s first Regenerative Organic Certified cacao.

Learn more.

Living Maxwell

Company Stories

Naked Juice Faces Class Action Lawsuit for Using GMOs and Synthetic Substances in its “Non-GMO” and “All-Natural” Products

The lawsuits against industrial food companies just keep piling up.

First, it was Wesson Oils who got sued for using GMOs in its products that the company claimed were “100% Natural”.

Then, Kashi got sued for using prescription drugs, irradiated substances, pesticides that are a by-product of uranium mining, and federally declared hazardous substances in products that it claimed were “All-Natural” and contained “Nothing Artificial”.

Go deeper Arrow

Living Maxwell

Company Stories

EARTH University in Costa Rica – An Amazing Example of What Education Should Be

The reason for my trip to Costa Rica was to come learn about a place called EARTH University.

EARTH University in Costa Rica is a 4-year accredited school where students come from all over the world to learn about sustainability and entrepreneurship. The goal is to have these students take these skills and knowledge back to their home countries after graduation in order to positively impact their communities.

What is important to know about EARTH University is that almost all of the students come from Latin America and Africa, 71% of the students come from rural impoverished areas, and 60% of the students receive full scholarships.

Go deeper Arrow
livingmaxwell: a guide to organic food & drink