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Company Stories
A Tour of the Farmers Market in Puerto Viejo, Costa Rica
On the last few days of my trip to Costa Rica, I was in Puerto Viejo, Costa Rica.
Populated by many European and American ex-pats, Puerto Viejo is a really cool surfing town on the Caribbean coast of Costa Rica.
As someone who is always looking for organic food, it was no exception when I was in Puerto Viejo. I was told that the farmers market each Saturday sells organic food, so I stopped by to take a look around.
In this video, I’ll show you what I found and give you an overview of the organic food situation in Costa Rica.
[SORRY IN ADVANCE FOR THE AUDIO QUALITY]
A message from Tradin Organic
How Tradin Organic is Helping Coconut Farmers in The Philippines
For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.
The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.
With celebrities rushing to invest in organic food companies these days, Sarah Michelle Gellar truly stands alone.
This long-time Hollywood actress isn’t writing a check, fading into the background and hoping for a payout several years down the line. She is doing the exact opposite.
Sarah Michelle Gellar is helping to run and is playing an active role in building one of the hottest organic food brands in the industry. Along with her two other co-founders, CEO Galit Laibow and COO Greg Fleishman, Foodstirs is redefining the healthy baking category by using the best organic and Biodynamic ingredients available.
In addition to her acting career and responsibilities at Foodstirs, this Emmy Award-winning actress and mother of two recently released Stirring up Fun with Food: Over 115 Simple, Delicious Ways to be Creative in the Kitchen, her #1 best-selling book. Organized by the month, Stirring up Fun with Food succeeds because of its approach — providing engaging “food-crafting” ideas that help kids develop self-confidence, creative thinking, and even math skills in the kitchen.
"My Everyday, Must-Have Green Organic Aquabotanical"
The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.
E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.
I can’t tell you how gratifying it is to share with you great-tasting organic products that are also making a big difference in the world.
One such product that I recently discovered at Whole Foods Tribeca is Sol Simple Solar Dried Bananas.
Produced in Nicaragua, the organic bananas come in thin spears and are dried indoors using a solar drying technology, which enables Sol Simple to reduce carbon emissions.
According to the company, traditional outdoor drying techniques take 2-3 days, expose the fruit to mold and bacteria, and allow the fruit to oxidize.
When I was at EARTH University in Costa Rica, I got a chance to learn everything about sustainable banana production – from how they are grown in the fields to how they are shipped to the U.S.
In this video, I’ll take you onto the banana plantation of EARTH University and show you the issues that they have to deal with when growing bananas in such humid conditions.
What’s important to note is that it took EARTH University many, many years for its sustainable bananas to reach profitability and the school was told by consultants that the program wasn´t going to work.
EARTH University’s president refused to give up because he knew that this was the right way to do business – for the environment, for the farm workers, for consumers – even though his bananas were more expensive than conventionally-grown ones.
Whole Foods recognized the importance of what EARTH University was doing and the values that it stood for, and decided to distribute the school’s bananas throughout the U.S. Not only has this partnership been critical for the long-viability of EARTH University’s banana program, but the strong demand for the school’s bananas has proven that sustainability is good business.
Without question, EARTH University’s bananas are the best that I have ever eaten. If you have the chance to buy them, definitely do so.
You’ll be eating a fantastic product and also be supporting an incredibly important endeavor for sustainability.
Also, being such a huge fan of bananas, I can’t tell you how interesting this day was for me. Enjoy!
