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Company Stories

Talking Artisinal Tofu with Minh Tsai, Founder of Hodo Soy Beanery

At the recent 2011 Expo West trade show, I got a chance to speak with Minh Tsai, the founder of Hodo Soy Beanery. Hodo Soy Beanery is based in Oakland, CA and makes artisinal organic tofu.

The other great product that Hodo Soy Beanery makes are organic yuba strips. If you’ve never heard of yuba strips, definitely give them a try. They are phenomenal!!

In this video, Minh and I talk about his products, what it means to be an artisinal tofu maker and when Hodo Soy Beanery will be expanding its distribution to the East Coast.

A message from Tradin Organic

How Tradin Organic is Helping Coconut Farmers in The Philippines

For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.

The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.

Learn more.

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Living Maxwell

Company Stories

How Sustainable Bananas are Produced at EARTH University in Costa Rica

When I was at EARTH University in Costa Rica, I got a chance to learn everything about sustainable banana production – from how they are grown in the fields to how they are shipped to the U.S.

In this video, I’ll take you onto the banana plantation of EARTH University and show you the issues that they have to deal with when growing bananas in such humid conditions.

What’s important to note is that it took EARTH University many, many years for its sustainable bananas to reach profitability and the school was told by consultants that the program wasn´t going to work.

EARTH University’s president refused to give up because he knew that this was the right way to do business – for the environment, for the farm workers, for consumers – even though his bananas were more expensive than conventionally-grown ones.

Whole Foods recognized the importance of what EARTH University was doing and the values that it stood for, and decided to distribute the school’s bananas throughout the U.S. Not only has this partnership been critical for the long-viability of EARTH University’s banana program, but the strong demand for the school’s bananas has proven that sustainability is good business.

Without question, EARTH University’s bananas are the best that I have ever eaten. If you have the chance to buy them, definitely do so.

You’ll be eating a fantastic product and also be supporting an incredibly important endeavor for sustainability.

Also, being such a huge fan of bananas, I can’t tell you how interesting this day was for me. Enjoy!

A message from Tradin Organic

Why Tradin Organic is Prioritizing Regenerative Organic Farming

At Tradin Organic, we believe that regenerative organic farming is key to growing healthy and nutritious food ingredients — for now and for future generations.

And in Sierra Leone, we have grown the world’s first Regenerative Organic Certified cacao.

Learn more.

Living Maxwell

Company Stories

Uber-Successful Foodstirs is Making an Impact Far Away from the Baking Aisle

Within the last 12 months, organic baking start-up Foodstirs has quickly and firmly established itself as one of the hottest brands in the industry today.

While it is undeniable that having a Hollywood celebrity as a co-founder has helped attract tremendous media attention and opened many doors, Foodstirs is leading the marketplace because it has delivered a top-notch product line to a category that was ripe for innovation. With proven entrepreneur Galit Laibow as CEO, long-time industry veteran and brand-building guru Greg Fleishman as COO, and marketing standout Sarah Michelle Gellar as Chief Creative Officer, the company’s intentions were clear from the very beginning.

“Foodstirs is about the power of baking, and we wanted to help create an experience that allows families to connect with each other in an easy and convenient way. Our product is empowering them to do this,” said Greg Fleishman.

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livingmaxwell: a guide to organic food & drink