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Living Maxwell

Better Choices

What’s With These Holes in My Kale?

Ok. Let’s be very, very honest here.

How many times have you been at the market, looked at a piece of organic produce, seen numerous imperfections, and then searched for something that looked a little bit more aesthetically pleasing?

I’m certainly guilty of doing that.

But the question is: Why do we do this?

My sense is that we have this belief in the U.S. that fruit and vegetables are supposed to look “perfect”. And if they are not perfect, there is something wrong with them.

Yet, as organic consumers, this is something that we need to get beyond.

Take, for example, the kale (above) that I bought in Nantucket this past weekend at Pumpkin Pond Farm, a certified organic farm.

The kale is full of holes, something that I have encountered numerous times at my local organic market. I have always thought that some insect had eaten its way through it and “infected” or “damaged” it.  Therefore, it was to be avoided.

However, this is very much not the case.

According to Joshua Melanson, an organic farmer at Pumpkin Pond Farm, “there is absolutely nothing wrong with the kale. The flea beetle creates small holes but doesn’t transmit any disease. There is simply less kale.”

Apparently, it isn’t just kale that flea beetles like to feast on. They feed on all types of brassica, such as mustard greens, arugula, broccoli and cabbage, and are very common in organic cropping.

Farmers can avoid having holes in the kale by covering the crops each night, a very cumbersome process, or by spraying them with super-toxic synthetic pesticides, something that organic farmers cannot do.

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Living Maxwell

Better Choices

What You Need to Know About Buying Organic Food in Cans

While I promote organic food as much as I can and want to help the industry prosper, I also feel a need to educate and inform my readers.

Without question, organic food is the healthiest food that exists and is something that I believe can feed the planet. However, sometimes the packaging of organic food products is not always the best.

I have talked a lot in the past about my aversion to plastic bottles. Aside from the fact that they are horrible for the environment, they are also hormone (endocrine) disruptors.

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Organic Insider

Better Choices

Is Non-GMO Better Than Organic?

In a recent online survey of a 1,000 health-conscious consumers conducted by Market LOHAS – Mambo Sprouts Marketing Research, it was found that 80% of shoppers seek out non-GMO products, with 56% saying non-GMO was key to brand buying versus 52% for organic.

Hence, a product that has the words “Non-GMO” on its packaging is going to carry more weight with consumers than “Organic”.

On many levels, this is incredibly worrisome, mostly because shoppers are making the absolute wrong and unhealthy decision at the supermarket.

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Living Maxwell

Better Choices

What is Cold-Brew Coffee and Why You Should Know About it

Despite the fact that it has become a burgeoning trend in the beverage world, cold-brew coffee is still a relatively unknown quantity to the average person on the street.

In a very unscientific poll that I conducted, the majority of people that I talked to had heard of cold-brew coffee but couldn’t give me a good answer as to what it is and why people should be drinking it. And to be perfectly honest, I was pretty in the dark about cold-brew as well.

While I know that choosing organic coffee is a must, because coffee is one of the most chemically-treated crops in the world, I, too, had many questions about this increasingly popular drink.

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livingmaxwell: a guide to organic food & drink