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Vigilant Eats Goji-Cacao Superfood Cereal – An Awesome Organic Product

Vigilant Eats Goji-Cacao Superfood Cereal - An Awesome Organic Product

I spend more time than you can imagine thinking about product design, from both a packaging and ingredient standpoint. With budgets always tight for start-up companies, I am so impressed when a young organic brand has such smart and sophisticated packaging. I am equally, if not more, appreciative when the ingredient mix is so intelligently […]

Kids Product Reviews Superfoods
LivingMaxwell.com

I spend more time than you can imagine thinking about product design, from both a packaging and ingredient standpoint.

With budgets always tight for start-up companies, I am so impressed when a young organic brand has such smart and sophisticated packaging. I am equally, if not more, appreciative when the ingredient mix is so intelligently done that it results in a healthy and superior tasting product.

Vigilant Eats Goji-Cacao Superfood Cereal completely nails it on both fronts. Big time.
Read more »


Final Reflections on Costa Rica, What the Heck is a Biodigester, What Noni Looks Like

Final Reflections on Costa Rica, What the Heck is a Biodigester, What Noni Looks Like

Before heading down to Costa Rica, I had no idea that it would be one of the best trips that I would ever take and that it would impact me so greatly. Now back in New York City, I have been trying to wrap my arms around why I loved it so much. Three main […]

Costa Rica Environment Fruit Organics Abroad Superfoods Superfruit Water
LivingMaxwell.com

Before heading down to Costa Rica, I had no idea that it would be one of the best trips that I would ever take and that it would impact me so greatly.

Now back in New York City, I have been trying to wrap my arms around why I loved it so much. Three main things come to mind:

1) First and foremost, it was a phenomenal group of people on the trip. Despite the fact that almost none of us had ever met before, we all got along really, really well. No drama, very easy, and everyone was extremely likeable.

Additionally, the individuals from EARTH University who hosted and took us around Costa Rica were beyond gracious. Their warmth and concern for our well-being was just truly amazing. Read more »


10 Organic Foods You’ll Always Find in My Kitchen

10 Organic Foods You'll Always Find in My Kitchen

For someone who loves organic food so much and cooks so often, my refrigerator is surprisingly empty. How could this be? Well, I go food shopping A LOT and pretty much only buy whatever I need for the next meal that I’ll be eating. I have the good fortune of being able to do this […]

Chocolate Getting Started with Organic Health NYC Organic
LivingMaxwell.com

artisana-coconut-oil-680x1024 (1)For someone who loves organic food so much and cooks so often, my refrigerator is surprisingly empty. How could this be?

Well, I go food shopping A LOT and pretty much only buy whatever I need for the next meal that I’ll be eating. I have the good fortune of being able to do this because an amazing organic market is literally less a one minute walk from my apartment

Plus, I LOVE going food shopping and making multiple trips to the market in one day is not exactly a burden. Staring at all of the amazing fruits and vegetables in the produce section is one of my favorite things to do.

Even though I do tend to “buy on demand”, you’ll pretty much always find these 10 organic foods in my kitchen:

COCONUT OIL I am a huge fan of coconut oil.  Not only is it high in lauric acid and great to use after a workout but it is one of the few oils that you can safely heat and cook with. (Olive oil is not one of them.)

Aside from using organic coconut oil in my smoothies, I use it as a moisturizer as well. Read more »


Dr. Joel Fuhrman Gives Lecture, Announces New Partnership with Whole Foods Wellness Clubs

Dr. Joel Fuhrman Gives Lecture, Announces New Partnership with Whole Foods Wellness Clubs

Last night, I was at Whole Foods Tribeca in NYC where renowned nutritionist Joel Fuhrman, M.D., author of the bestselling Eat to Live and host of the PBS show 3 Steps to Incredible Health, gave a lecture and also announced a new partnership with the Whole Foods Wellness Clubs. Here’s a synopsis on both. PARTNERSHIP […]

Events Nutrient-Dense Superfoods Whole Foods
LivingMaxwell.com

Last night, I was at Whole Foods Tribeca in NYC where renowned nutritionist Joel Fuhrman, M.D., author of the bestselling Eat to Live and host of the PBS show 3 Steps to Incredible Health, gave a lecture and also announced a new partnership with the Whole Foods Wellness Clubs.

Here’s a synopsis on both.

PARTNERSHIP WITH WHOLE FOODS

As I wrote about recently, Whole Foods launched a pilot program of five Wellness Clubs around the country.

This new partnership with Dr. Joel Fuhrman means that one his associates, Adam Fiterstein, M.D., will be onsite at the Whole Foods Tribeca Wellness Club on Mondays to give private consultations to members and to host lectures for both members and non-members alike.

The consultations include: Read more »


Top 5 Organic Food Trends for 2012

Top 5 Organic Food Trends for 2012

I see these five products, issues and technologies making some real noise in the organic food industry this year. AFRICAN SUPERFOODS In the U.S., we are very familiar and comfortable with superfoods from Latin America, such as maca, chia seeds, and acai. Yet, Africa has its own group of superfoods as well, and they are […]

Expo East Expo West Food Trends Pressed Juice Superfoods USDA
LivingMaxwell.com

I see these five products, issues and technologies making some real noise in the organic food industry this year.

AFRICAN SUPERFOODS

In the U.S., we are very familiar and comfortable with superfoods from Latin America, such as maca, chia seeds, and acai.

Yet, Africa has its own group of superfoods as well, and they are only going to grow in popularity.

These extremely nutritious, protein-rich and antioxidant-heavy foods, such as moringa (above) and baobab, will become much more ubiquitous and prominent in 2012.

I have read that moringa has 10x the Vitamin A of carrots, 17x the calcium of milk, 15x the potassium of bananas, 25x the iron of spinach, and 4x the chlorophyll of wheatgrass. Read more »


Rawtella – A Great Organic Chocolate Spread

Rawtella - A Great Organic Chocolate Spread

Bottles of Rawtella have been staring me in the face for months already. I see them all of over NYC but never took the plunge to try it until the other day. Normally, I am incredibly curious about any new organic product, especially one that has chocolate in it and is raw. However, it must […]

Chocolate Product Reviews Raw Food
LivingMaxwell.com

Bottles of Rawtella have been staring me in the face for months already. I see them all of over NYC but never took the plunge to try it until the other day.

Normally, I am incredibly curious about any new organic product, especially one that has chocolate in it and is raw. However, it must have been the product’s association with Nutella that gave me real pause.

Yes, I may be one of the few people in the country who hasn’t tried Nutella. Aside from the fact that it is not organic, Nutella doesn’t appeal to me in the least.

If I want chocolate, I am going to eat an organic chocolate bar, buy organic chocolate ice cream or put raw cacao into a smoothie in the morning.

Clearly, I am in the minority here with never having tasted Nutella. Read more »


Fearless Makes a Truly Fantastic Organic Chocolate Bar

Fearless Makes a Truly Fantastic Organic Chocolate Bar

When I go to the organic trade shows twice a year, I see hundreds and hundreds of products. Many of the products I am already familiar with but some are brand new. And in this category of brand new products, there are always a few that make a long-lasting impression. Fearless Chocolate happens to be […]

Chocolate Expo West Raw Food
LivingMaxwell.com


When I go to the organic trade shows twice a year, I see hundreds and hundreds of products.

Many of the products I am already familiar with but some are brand new. And in this category of brand new products, there are always a few that make a long-lasting impression.

Fearless Chocolate happens to be one of those organic products, which I encountered at the 2011 Expo West show in Anaheim, CA, and I vividly remember not being able to stop eating it.

While I favor raw chocolate over non-raw chocolate, because it tastes so much more light and healthy, the Fearless Chocolate Matcha Green Tea Peppermynt was something special.

The combination of green tea and peppermint, both of which I am a huge fan, was what made this chocolate bar so refreshing, compelling and unusual. Read more »