Another Reason to Eat Organic – Higher Levels of Antioxidants in Onions

Another Reason to Eat Organic - Higher Levels of Antioxidants in Onions

When people ask why they should be eating organic, there are several answers. First, organic prohibits the use of super-toxic pesticides, such as glyphosate.

News Organic
LivingMaxwell.com

When people ask why they should be eating organic, there are several answers.

First, organic prohibits the use of super-toxic pesticides, such as glyphosate. Read more »


Don’t Be Influenced By Pretty-Looking Organic Egg Cartons

Don't Be Influenced By Pretty-Looking Organic Egg Cartons

Whether you’re new to organic or have been eating it for decades, here is a very likely scenario when you go to buy eggs. You stand in the refrigerated section of the market, look at all of options, check out the prices and make a decision largely based on the packaging of each brand. Some […]

Getting Started with Organic Health Organic Packaging/Plastics
LivingMaxwell.com

Whether you’re new to organic or have been eating it for decades, here is a very likely scenario when you go to buy eggs.

You stand in the refrigerated section of the market, look at all of options, check out the prices and make a decision largely based on the packaging of each brand.

Some have attractive pictures of rolling farmland, others show actual farmers, some have photos of the animals. Most certainly, the brands are using buzz words such as “cage-free”, “sunlit porches”, “omega 3-s” or “heritage breed”.

Are these brands being falsely deceptive?

I don’t believe so at all. They are trying to make the packaging as attractive as possible, and rightly so. I would do the exact same thing.

While brand recognition and price are key factors, what the packaging looks like and the emotional reaction that it has on you can heavily influence purchasing decisions.

As I have written about before, all organic eggs are NOT the same — all birds are fed differently and are treated differently — but people forget this and may get seduced by wholesome, folksy packaging.

So, I took a sampling of 8 different organic egg brands and pulled their ratings from the Cornucopia’s Organic Egg Scorecard to see how they stacked up versus the attractiveness of the packaging.

The Organic Egg Scorecard classifies each brand into one of five categories:

“5-Egg” Rating: “Exemplary” – Beyond organic

“4-Egg” Rating: “Excellent” – Organic promoting outdoor access

“3-Egg” Rating: “Good to Very Good” – Organic, complying with minimum USDA standards

“2-Egg” Rating: “Fair” – Some questions remain concerning compliance with organic standards

“1-Egg” Rating: “Industrial Organics” – No meaningful outdoor access and/or non-transparent

Here is what I found.

VITAL FARMS === 4-EGG RATING

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IMPORTANT AND URGENT: Help Save Ron Finley’s ‘Gangsta Garden’ in South Central LA

IMPORTANT AND URGENT: Help Save Ron Finley's 'Gangsta Garden' in South Central LA

If you are a frequent or new reader of my blog, I ask you to please do two things: 1) Watch the video above about Ron Finley, the ‘gangsta gardener’ in South Central LA. 2) Read the below and help save his operation in Los Angeles. He is under a very serious threat of eviction, and […]

Cities/Places Company Stories Los Angeles Non-Profits Organic
LivingMaxwell.com

If you are a frequent or new reader of my blog, I ask you to please do two things:

1) Watch the video above about Ron Finley, the ‘gangsta gardener’ in South Central LA.

2) Read the below and help save his operation in Los Angeles. He is under a very serious threat of eviction, and we must do whatever we can to help save him. Ron is one of our own, and it is imperative that he continue with his very important work.

Over the past week or so, there have been emails circulating throughout the organic industry from John Foraker, President of Annie’s, about Ron Finley. Read more »


Report: What the Habits and Motivation of Organic Shoppers are Telling Us

Report: What the Habits and Motivation of Organic Shoppers are Telling Us

Acosta, a sales and marketing organization for the food industry, recently published an interesting research report called Back to our Roots: The Rise of the Natural/Organic Shopper. While it is common knowledge that the macro trends of the organic industry are very favorable and conventional supermarkets are embracing organic more than ever, the report takes […]

News Organic
LivingMaxwell.com
(Photo courtesy of Acosta)

(Photo courtesy of Acosta)

Acosta, a sales and marketing organization for the food industry, recently published an interesting research report called Back to our Roots: The Rise of the Natural/Organic Shopper.

While it is common knowledge that the macro trends of the organic industry are very favorable and conventional supermarkets are embracing organic more than ever, the report takes a deeper look at the habits, motivation and preferences of organic shoppers. Read more »


Transitional Program will Increase U.S. Organic Acreage and is a Great Development – What You Need to Know

Transitional Program will Increase U.S. Organic Acreage and is a Great Development - What You Need to Know

One of the major challenges that organic farmers face is the transition period in switching from a conventional farm to a certified organic farm. Under current USDA rules, the soil on a farm needs to be verified by an organic certifier that it has not been sprayed with toxic pesticides for the previous 36 months. […]

News Organic
LivingMaxwell.com

transitional-organic-program-seal

One of the major challenges that organic farmers face is the transition period in switching from a conventional farm to a certified organic farm. Under current USDA rules, the soil on a farm needs to be verified by an organic certifier that it has not been sprayed with toxic pesticides for the previous 36 months.

This presents a serious financial hurdle for farmers because they are essentially being asked to farm organically yet must sell their products in the marketplace at conventional prices for three years.

An excellent new program called the National Certified Transitional Program (NCTP), developed by the Organic Trade Association (OTA) and in partnership with the USDA, is seeking to make this transition period less burdensome for farmers, with the goal of getting more of them to switch to organic. Read more »


Analyzing the Pew Research Food Report: Millennials Don’t Trust GMOs, We Have Lots of Education To Do

Analyzing the Pew Research Food Report: Millennials Don't Trust GMOs, We Have Lots of Education To Do

The Pew Research Center recently released its findings from a new report called The New Food Fights: U.S. Public Divides Over Food Science, which largely focused on Americans’ perceptions of organic and genetically-modified foods (GMOs). It surveyed 1,500 nationally representative adults (whatever that means), and I found the data to be both encouraging and worrisome.

Media News Organic Organic News
LivingMaxwell.com

pew-research-study-organic-gmos-2

The Pew Research Center recently released its findings from a new report called The New Food Fights: U.S. Public Divides Over Food Science, which largely focused on Americans’ perceptions of organic and genetically-modified foods (GMOs).

It surveyed 1,500 nationally representative adults (whatever that means), and I found the data to be both encouraging and worrisome. Read more »


My Healthy Gift Guide – To Feel Better, Look Better and Perform Better

My Healthy Gift Guide - To Feel Better, Look Better and Perform Better

Here are some of my best healthy gift ideas. Enjoy!   THE ULTIMATE COLLECTION FROM SAKARA LIFE My friends at Sakara Life, the amazing plant-based organic meal delivery service, have put together The Ultimate Collection from their Clean Boutique. Not only are you getting a wide array of Saraka Life’s most delicious products, but they […]

Gifts Organic
LivingMaxwell.com

Here are some of my best healthy gift ideas. Enjoy!

 

THE ULTIMATE COLLECTION FROM SAKARA LIFE

My friends at Sakara Life, the amazing plant-based organic meal delivery service, have put together The Ultimate Collection from their Clean Boutique.

Not only are you getting a wide array of Saraka Life’s most delicious products, but they are packed with “functional ingredients,” which go beyond nutritional science to also encompass the best of traditional medicine, folk remedies and spiritual healing.

sakara-collection

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