Announcing a Freemium version! Get your FREE subscription to Organic Insider today!

About Max Goldberg

Here are my most recent posts

What is Regenerative Organic Certified and Why it Could Become the New Gold Standard in Organic

What is Regenerative Organic Certified and Why it Could Become the New Gold Standard in Organic

If you are a consumer or participant in the organic industry, something new is set to hit the marketplace that you absolutely want to know about, and it is called the Regenerative Organic Certification (ROC). Started by three organizations — Patagonia, Dr. Bronner’s and Rodale Institute — the certification aims to raise the bar for […]

Company Stories
LivingMaxwell.com

If you are a consumer or participant in the organic industry, something new is set to hit the marketplace that you absolutely want to know about, and it is called the Regenerative Organic Certification (ROC).

Started by three organizations — Patagonia, Dr. Bronner’s and Rodale Institute — the certification aims to raise the bar for what organic represents.

But contrary to what one might believe, it is not a substitution for the USDA organic seal. Instead, it adds onto the USDA organic seal and is referred to as an “add-on” label. The USDA organic seal is a requirement, or a baseline, in order for a company to receive the ROC certification. Read more »


Farmer Direct Organic is Raising the Bar When it Comes to Fair Wages for Growers and Traceability for Consumers

Farmer Direct Organic is Raising the Bar When it Comes to Fair Wages for Growers and Traceability for Consumer

With more than 80% of U.S. consumers purchasing organic food on a regular basis, the industry continues to surge in popularity, and there are more organic brands – and choices – than ever. Yet, when one takes a deeper look at what is happening behind the scenes, the picture is rather unsettling. Most notably, the […]

Company Stories
LivingMaxwell.com

With more than 80% of U.S. consumers purchasing organic food on a regular basis, the industry continues to surge in popularity, and there are more organic brands – and choices – than ever.

Yet, when one takes a deeper look at what is happening behind the scenes, the picture is rather unsettling. Most notably, the farmers are suffering beyond imagination.

According to the USDA, projected 2019 median farm income was expected to be -$1,636, and a majority of farmers are forced to earn off-farm income to feed their families and keep their farms afloat.

Canada-based Farmer Direct Organic, a certified organic producer of grains, seeds and legumes, is acutely aware of this problem and is making it a cornerstone of the company’s operating philosophy. Read more »


Want to Learn More About the Vegan Ketogenic Diet? If So, You’ll Definitely Want This Book

Want to Learn More About the Vegan Ketogenic Diet? If So, You'll Definitely Want This Book

Everywhere you turn these days, you’ll find news and stories about the ketogenic diet. This low-carb, high-fat, high-protein diet is helping people lose weight and giving them much needed mental clarity. However, one of the misconceptions of the keto diet is that animal products are an essential component of it. And for people who only […]

Book Reviews Reviews
LivingMaxwell.com

Everywhere you turn these days, you’ll find news and stories about the ketogenic diet.

This low-carb, high-fat, high-protein diet is helping people lose weight and giving them much needed mental clarity.

However, one of the misconceptions of the keto diet is that animal products are an essential component of it. And for people who only eat plant-based, this can be quite disconcerting.

Along with her co-author Nicole Derseweh, my good friend Whitney Lauritsen — also widely known as the EcoVegan Gal — has just come out with a fantastic book called The Vegan Ketogenic Diet Cookbook, and it is a phenomenal resource for people looking to explore this lifestyle.

Not only does it clear up a lot of the confusion about the keto diet requiring the consumption of animal products, but it provides 75 delicious recipes. And when I was sent an early version of the book, I literally read it cover-to-cover in one sitting. I was that impressed by it. Read more »


Another Reason to Eat Organic — Child Labor and Sustainability Issues with Many Conventional Chocolate Brands

Another Reason to Eat Organic -- Child Labor and Sustainability Issues with Many Conventional Chocolate Brands

(Photo courtesy of Green America) For many of us when we eat a piece of chocolate, our biggest concern is how many grams of sugar we are consuming. Yet, how often do we ask ourselves — was this chocolate bar made with the help of child labor? Or, was the cocoa produced in a way […]

Chocolate Getting Started with Organic Organic Superfoods
LivingMaxwell.com
(Photo courtesy of Green America)

For many of us when we eat a piece of chocolate, our biggest concern is how many grams of sugar we are consuming.

Yet, how often do we ask ourselves — was this chocolate bar made with the help of child labor? Or, was the cocoa produced in a way that resulted in deforestation to the environment?

The truth about cocoa – the main ingredient in chocolate – is quite grim. Read more »


DOCUMENTARY: The Importance of REBBL With A Cause and the Possibility that it Inspires

DOCUMENTARY: The Importance of REBBL With A Cause and the Possibility that it Inspires

When you mention the name REBBL to most people, the first thing that usually pops up is their favorite flavor of the company’s adaptogenic coconut elixirs. After all, these drinks are incredibly delicious and nutritious. And addictive. Yet, when you dig deeper and peel back the layers of this brand, a very inspirational story emerges.

Company Stories Media Movies Uncategorized
LivingMaxwell.com

When you mention the name REBBL to most people, the first thing that usually pops up is their favorite flavor of the company’s adaptogenic coconut elixirs.

After all, these drinks are incredibly delicious and nutritious. And addictive.

Yet, when you dig deeper and peel back the layers of this brand, a very inspirational story emerges. Read more »


Top 5 Organic Products from Natural Products Expo East 2019

Top 5 Organic Products from Natural Products Expo East 2019

As I do each year after Natural Products Expo East, I give awards for the best organic products of the show. This year, it was exceedingly difficult to narrow the list down to five, as I easily could have easily named at least twelve standout products, all of which demonstrated excellent innovation and had fantastic […]

Expo East Trade Shows
LivingMaxwell.com

As I do each year after Natural Products Expo East, I give awards for the best organic products of the show.

This year, it was exceedingly difficult to narrow the list down to five, as I easily could have easily named at least twelve standout products, all of which demonstrated excellent innovation and had fantastic taste.

Here are my top 5 organic products from Natural Products Expo East 2019 in Baltimore.

POZOLE BROTH BY OCEAN’S HALO

There may be organic brands that are more well-known or have been around longer but when it comes to product development, Ocean’s Halo is as good as anyone in the entire industry. Anyone.

Several of the broths from Ocean’s Halo easily could have made this list, but its new Pozole took home the award.

Pozole is a traditional Mexican soup, and this version is roasted with organic ancho peppers, kelp and loads of spices. Read more »


The Calculated Strategy to Take Down Journalist Carey Gillam Can be Seen as a Step to Dismantle Organic

The Calculated Strategy to Take Down Journalist Carey Gillam Can be Seen as a Step to Dismantle Organic

This post originally appeared in Organic Insider. If you would like to receive Organic Insider each Wednesday, you can sign up for it HERE. —————– For anyone who cares about the integrity of organic and the future of our industry, what has transpired with Carey Gillam should be of incredible concern. Recently released court documents […]

Organic Insider
LivingMaxwell.com

(Photo courtesy of The Guardian)

This post originally appeared in Organic Insider. If you would like to receive Organic Insider each Wednesday, you can sign up for it HERE.

—————–

For anyone who cares about the integrity of organic and the future of our industry, what has transpired with Carey Gillam should be of incredible concern.

Recently released court documents revealed that Gillam, a journalist and author of Whitewash: The Story of a Weed Killer, Cancer, and the Corruption of Science, was the target of a carefully-crafted campaign by Monsanto to discredit her. Read more »