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Company Stories

Soap & Soul is The Quintessential Dr. Bronner’s Book

For those of us who are fans of Dr. Bronner’s, the company’s products have a constant presence in our households, and we use them to clean our bodies and physical surroundings on a daily basis.

While this is unquestionably a critical component of our lives and imperative to maintain good health, cleaning transcends removing whatever is on our skin, on our clothes or on our kitchen countertops. It also affects our emotional well-being and directly impacts how we show up in the world.

And this is precisely why Lisa Bronner’s Soap & Soul: A Practical Guide to Minding Your Home, Your Body and Your Spirit with Dr. Bronner’s Magic Soaps spoke to me so much, as it squarely touches on the importance of cleaning both the tangible and intangible — an essential formula for a meaningful life.

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Living Maxwell

Company Stories

Top 5 Organic Products from Natural Products Expo East 2023 in Philadephia

For as long as I have been covering the organic food industry, I have attended Natural Products Expo East, with my first show in Boston in 2009.

So, it is very bittersweet to report that after last week’s show in Philadelphia, there will be no more Expo East moving forward. New Hope, the organizer of the event, has decided to launch something new in 2024 called Newtopia Now.

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A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Living Maxwell

Better Choices

Top 10 Green Vegetables by Nutrient Density

When you go into the produce section of Whole Foods, you’ll notice signs that say “ANDI Score” with a number associated with that respective food.

Created by Dr. Joel Fuhrman, ANDI stands for “Aggregate Nutrient Density Index” and ranks a food’s nutrient density on a scale from 1 to 1000.

The ANDI scores are calculated by evaluating an extensive range of micronutrients, including vitamins, minerals, phytochemicals and antioxidant capacities, and by dividing the nutrient level of a food by its caloric content (N/C).

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Living Maxwell

Company Stories

Why Sheryl O’Loughlin’s Killing It is Such an Important Read for Organic Food Entrepreneurs

Serial entrepreneur Sheryl O’Loughlin has just come out with a phenomenal new book called Killing It: An Entrepreneur’s Guide to Keeping Your Head Without Losing Your Heart, and it should be at the top of the reading list for all founders of organic food companies, regardless of whether you’re in start-up mode or well on your way to generating $100 million in revenues.

Aside from the fact that Sheryl O’Loughlin has some serious street cred in the organic food industry – CEO of Clif Bar, Co-Founder of Plum Organics and now CEO of REBBL – and has plenty of experience to draw upon as an entrepreneur, this book focuses on the most important aspect of building a company that rarely gets discussed – the human element.

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Organic Insider

Must-Read

Why We Should be Very Worried about GMO Contamination of Alfalfa

Many people are under the impression that organic crops will just “always be there”.

Meaning, we don’t have to worry, we’ll just go to the local farmers market or Whole Foods, they’ll always have organic. These people will figure out any potential problems.

Yet, if you look behind the scenes and learn what is happening with alfalfa, a main source of feed for animals in the organic meat and dairy industries, you’ll quickly realize that the situation for organic is very dire.

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Living Maxwell

Personal

MUST-WATCH: The Colbert Report Mocks GMOs, My Fox Interview Gets Airtime

I got a call at about 8AM this morning from my good friend Karl, who lives in Miami.

It was very surprising to hear from him at that hour because we normally talk late at night. However, he had some interesting news to share – my Fox News Channel interview had made The Colbert Report.

Colbert reported on the loss of I-522, the GMO-labeling initiative in Washington State, and took serious aim at GMOs and the GMO-companies who are fighting against labeling.

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A message from Tradin Organic

Why Tradin Organic is Prioritizing Regenerative Organic Farming

At Tradin Organic, we believe that regenerative organic farming is key to growing healthy and nutritious food ingredients — for now and for future generations.

And in Sierra Leone, we have grown the world’s first Regenerative Organic Certified cacao.

Learn more.

Living Maxwell

Personal

Farmageddon: A Food Documentary That Should Serve as a Wake-Up Call to All Americans

Last night, I went to go see the documentary Farmageddon, a movie that I had been hearing about for the last few months.

Farmageddon highlights the USDA’s brutal crackdown on farmers selling raw milk and how the agency’s heavy-handed, corrupt and politically-motivated ways have destroyed the lives of small, organic farmers trying to do the right thing.

The objective of the movie is not to promote raw milk, however. The objective of the movie is to get people to wake up and to start demanding change.

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Organic Insider

Must-Read

A Very, Very Dangerous Precedent: FDA Approves Genetically-Engineered Salmon

Just a few hours ago, the FDA declared that GE-salmon is as safe to eat as non-GE salmon and has given its approval for it to be sold to consumers.

Despite the fact that:

– Over 400,000 comments were submitted demanding that genetically-engineered salmon be rejected.

– More than 300 environmental, consumer, health and animal welfare organizations, salmon and fishing groups and associations, food companies, chefs, and restaurants filed joint statements with the FDA opposing approval.

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livingmaxwell: a guide to organic food & drink