Explore Coverage

Living Maxwell

Company Stories

Exclusive Interview with Whole Foods Co-CEO Walter Robb, President A.C. Gallo: “All GMOs will be Labeled in Our Stores by 2018”

Yesterday at Natural Products Expo West, the biggest organic trade show of the year, Whole Foods made a HUGE announcement.

The company said that by 2018, all products in its U.S. and Canadian stores must be labeled to indicate whether they contain genetically-modified organisms (GMOs).

The importance of this announcement cannot be underestimated. Why?

Right now, there are 62 countries around the world that require GMOs to be labeled, but the U.S. is not one of them.

By mandating that its suppliers label any products which contain GMOs, Whole Foods has made a enormous commitment to transparency and has gone above and beyond what federal laws require.

Immediately after the announcement to the press at Expo West, I was able to get the very first interview with the company and spoke with Co-CEO Walter Robb and President A.C. Gallo.

What struck me was how candid Walter Robb was when discussing the feedback from Whole Foods’ customers about how the company has handled GMOs in the past.

All I can say is major, major kudos to Whole Foods for taking this tremendous step in protecting our fundamental right to know what is in our food.

Awesome job!!!

A message from E3Live

"My Everyday, Must-Have Green Organic Aquabotanical"

The best testimonial that I can give is that I drink this every single day, as it impacts my mood in an incredibly positive way.

E3Live + BrainON is certified organic, fresh-frozen AFA (Aphanizomenon flos-aquae) with a concentrated, aqueous, organic extract of Phenylethylamine and Phycocyanin.

Learn more.

Go deeper

Living Maxwell

Company Stories

The YouTube Movie That Will Make You Shake Your Head: “Stop Monsanto From Poisoning Hawaii: Genetic Engineering Chemical Warfare”

If you’re like me, you think of Hawaii as this pristine and gorgeous state where you’d love to own a retirement home.

After seeing the YouTube documentary called “Stop Monsanto From Poisoning Hawaii: Genetic Engineering Chemical Warfare”, I think you’ll change your mind pretty quickly.

As it turns out, Hawaii has been the global center for open-field testing for genetically-modified organisms (GMOs). Over 5,000 tests have been conducted by companies such as Monsanto, Dow, Dupont, Syngenta and BASF, and toxic chemicals get sprayed on an almost daily basis.

Go deeper Arrow

Living Maxwell

Company Stories

Sol Simple Solar Dried Organic Bananas – A Fantastic Product and An Amazing Story

I can’t tell you how gratifying it is to share with you great-tasting organic products that are also making a big difference in the world.

One such product that I recently discovered at Whole Foods Tribeca is Sol Simple Solar Dried Bananas.

Produced in Nicaragua, the organic bananas come in thin spears and are dried indoors using a solar drying technology, which enables Sol Simple to reduce carbon emissions.

According to the company, traditional outdoor drying techniques take 2-3 days, expose the fruit to mold and bacteria, and allow the fruit to oxidize.

Go deeper Arrow

Living Maxwell

Company Stories

Cocobeet is a MUST-VISIT Organic Juice Bar in Boston

As a result of living in NYC but having grown up in Boston, I am quite aware of the difference between the two cities, in terms of the organic food and pressed juice offerings.

NYC has a ton and Boston has very little.

But with the recent opening of Cocobeet, ironically located between a Subway and Dunkin’ Donuts, it is an understatement to say that Bostonians are thrilled to have them there.

“On our second day of business, we sold 270 bottles of juice and had to close our doors because there was nothing left to sell,” Co-Founder Onur Ozkoc told me.

Go deeper Arrow
livingmaxwell: a guide to organic food & drink