My Lunch at Rawvolution in NYC

Written by Max Goldberg on March 22, 2012. Follow Max on Twitter: @livingmaxwell.

For those people who are immersed in the raw food world, they either know of or have been to the restaurant Euphoria Loves Rawvolution in Santa Monica, CA.

This very popular raw food restaurant has great, great energy and is widely known for The Box, a prepared meal package that can be delivered throughout the country.

Due to his many customers who also reside in New York City, owner Matt Amsden opened up an outpost in the East Village last year. I stopped into Rawvolution for an organic lunch yesterday and here’s what I had.


My apologies because the picture does not do this soup justice at all. This tomato basil was nothing short of spectacular, and I haven’t had a better tasting soup in a long, long time. An absolutely perfect flavor combination.

The soup was made with tomatoes, coconut water, celery, lemon juice, nama shoyu, olive oil, garlic, onion, salt and basil.


The pizza was made with walnut meat, avocados, pico de gallo, and cashew sour cream (coconut water, garlic, lemon juice, salt, cashews, mustard).

I liked two things about this Mexican pizza.

1) The crust, or nori, came with this excellent dried nut cheese made from cashews and turmeric (not visible). So, it wasn’t just nori but nori with nut cheese.

2) The heaviness of the walnuts didn’t overpower the dish. The pico de gallo, dressing, and avocados gave the pizza real balance and a lot of freshness.


These maca cookie dough balls were rock-star good and were made with cocoa butter, coconut nectar, cacao chips, and maca.


Matt Amsden counts Susan Sarandon, Cher, and Alicia Silverstone as fans, and this does not surprise me in the least.

Just like in the West Coast location, the offerings at Rawvolution in the East Village were very impressive and NYC’s raw food lovers will not be disappointed.

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  1. Thanks Max- I’m glad you enjoyed it!

    Matt Amsden, RAWvolution

    Written by Matt Amsden on March 25, 2012 @ 5:39 am
  2. Hi Matt,

    Yes, very much! Those maca cookie dough balls were ridiculous. I couldn’t believe how good they were.

    Thanks for opening up here in NYC.

    Live well,

    Written by Max Goldberg on March 25, 2012 @ 8:04 am
  3. Hi Max!

    I missed checking RAWvolution when I was in SoCal last week
    but I won’t miss stopping by next time I am down south later this year.
    I did buy their Tarahumara Heirloom Blue Corn Chips from Erewhon
    Natural Foods and it was delicious!

    All the best,

    Written by stephanie haughey on March 26, 2012 @ 12:38 pm
  4. Hi Stephanie,

    Yes, the one in Santa Monica has much more space, lots of tables and couches, and is more comfortable. You could bring your laptop and easily spend the whole afternoon there.

    Tarahumara Chips??? Wow, sounds amazing! Thanks for sending the picture!

    Live well,

    Written by Max Goldberg on March 26, 2012 @ 1:15 pm

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