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Living Maxwell

Better Choices

Organic vs. Natural: Understand the Difference, Educate Others

These past few days have been heaven for college football junkies such as myself. Why?

We got to watch a ton of great bowl games and the best is yet to come — January 10th when Auburn and Oregon play for the National BCS Championship. Then, a few months later comes March Madness, the college basketball championship tournament.

Now that I got the sports plug in, let’s talk about Organic vs. Natural.

I am addressing this now because when I was watching the Rose Bowl game yesterday (TCU vs. Wisconsin), a major potato-chip manufacturer kept popping up with its “all-natural” ads. The vegetables in the ads looked pristine, the kitchen was sparkling white and the cutting board was beautiful. It was about as picturesque and healthy-looking as you can imagine.

And, they kept saying their potato chips were “all-natural”.

According to the USDA’s website, this is what “natural” means.

As required by USDA, meat, poultry, and egg products labeled as “natural” must be minimally processed and contain no artificial ingredients. However, the natural label does not include any standards regarding farm practices and only applies to processing of meat and egg products. There are no standards or regulations for the labeling of natural food products if they do not contain meat or eggs.

Did you read that last sentence? There are no standards or regulations for the labeling of natural food products if they do not contain meat or eggs.

As a result, “natural” has been badly abused as a marketing technique, and tons of companies have used genetically-modified organisms (GMOs), synthetic chemicals, and growth hormones in the production of their “natural” foods.

Since the government has been unwilling to enforce any type of standard for the term “natural”, class action lawyers have gotten involved and filed lawsuits against corporations such as Pepsi (Naked Juice) and Kashi who have used ingredients that are anything but natural.

What to do?

Avoid buying products labeled as “natural” and purchase “organic” products.

Organic food has very strict standards — no GMOs, no toxic pesticides or chemicals, nothing artificial, nothing can be irradiated or grown in sewage sludge — and the certification process is rigorous. Organic food is MUCH healthier for a person and for the planet.

So, the next time some person or some advertisement says that a food product is “natural”, now you know what the word really means. Or, doesn’t mean.

A message from Tradin Organic

How Tradin Organic is Helping Coconut Farmers in The Philippines

For more than a decade, Tradin Organic has been working with local partners in The Philippines to bring a diversified range of organic products to the market, such as coconut oil, tropical fruits and even cocoa.

The company is helping to support local farmers by assisting them with technical support and organic certification, in addition to paying Fairtrade premium on top of the organic premium.

Learn more.

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Living Maxwell

Better Choices

Another Reason to Support Organic — Organic “Hotspots” Significantly Boost Local Economies

While there are many reasons why we should support organic food, we now have yet another one: organic boosts local economies.

In a new study by the Organic Trade Association called U.S Organic Hotspots and their Benefit to Local Economies, it has been found that organic food and crop production – and the business activities accompanying organic agriculture – creates real and long-lasting regional economic opportunities.

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A message from Tradin Organic

Why Tradin Organic is Prioritizing Regenerative Organic Farming

At Tradin Organic, we believe that regenerative organic farming is key to growing healthy and nutritious food ingredients — for now and for future generations.

And in Sierra Leone, we have grown the world’s first Regenerative Organic Certified cacao.

Learn more.

Living Maxwell

Better Choices

5 Essential Ways to Avoid Genetically-Modified Food (GMOs)

Recently, I got an e-mail from a reader asking how she would know if she is eating genetically-modified soy or not.

Figuring that many other people may have that same question, I wanted to explain how to avoid eating genetically-modified food (GMOs) and the things that you need to look out for.

#1 – Buy USDA Certified Organic Products  GMOs are prohibited in organic food. Therefore, look for products that contain the USDA certified organic seal.

Even though GMOs are prohibited in organic, organic crops can be contaminated by GMOs through cross-pollination and drift. (That is why the proliferation of GMOs is a real threat to organic farming. The co-existence of GM-crops and organic crops is simply not possible, despite what our government would like us to believe.)

USDA rules require that organic certifiers test samples from at least 5% of the operations they certify on an annual basis.

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Living Maxwell

Better Choices

My Latest Concoction – Organic Black Sesame Seed Milk

Earlier this year, I wrote a post talking about the tremendous health benefits of black sesame seeds.

I love putting them on quinoa, millet, and on my salads, and they add a whole new dimension to whatever food that I am eating.

Since Brazil nut milk and cashew milk are two drinks that I make quite often, I started asking myself “What if I made a milk out of organic black sesame seeds?”

My immediate thought was that the taste would be too harsh or too strong, and that I would need to use a lot of honey or organic palm sugar to even it out.

Over the past week or so, I have been experimenting with black sesame seed milk and much to my surprise, I have been thrilled with the results.

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livingmaxwell: a guide to organic food & drink