I am now officially a huge Hyatt Hotels fan.
The hotel chain has just announced that it will offer a three-course organic meal for children developed by organic food icon Alice Waters.
Hyatt worked with Alice Waters, known for her culinary philosophy that maintains cooking should be based on the finest, freshest, seasonal ingredients that are produced sustainably and locally, to develop a full organic meal offering including a salad, chicken entrée and a dessert.
“All children deserve to eat real food – fresh, seasonal, organic, and delicious,” said Alice Waters. “I wanted to do a small, three course meal that could be sourced exclusively from organic farms across the country. Of course, it’s about taste and ripeness and seasonality—but it’s bigger than that, too: it’s about supporting the people who are taking care of the land for our future generations.”
“We have made an industry-leading commitment to serving food and beverages that are good for our people, our planet and our communities. That is why we have transformed our children’s menu and looked to experts such as Alice Waters, to help guide our offerings,” said Susan Santiago, vice president of food and beverage, North America operations, Hyatt Hotels & Resorts.
This partnership and program with Alice Waters is part of Hyatt’s launch of a new, innovative menu, “For Kids By Kids,” which provides more nutritious, fresh and interactive offerings for the three million children served annually in all full-service Hyatt hotels and resorts throughout the U.S., Canada and the Caribbean.
To have a major hotel chain start to get serious about organic is very significant.
Not only is serving organic food to children the right thing to do – because of the obesity problem in our country and the fact that kids should not be fed pesticide-laden, GMO-food – but it is also good business. Why?
Parents who place a high priority on health will favor Hyatt over competing hotels because of the nutritious food that their children can eat there.
Hyatt knows this is true, and that is why they are doing it. There is no denying that organic is where the world is going.
I hope this initiative leads Hyatt to further expand its organic food offerings and that other hotels will follow Hyatt’s suit.
Very well done, Hyatt!