Wednesdays at Whole Foods – Digital Savings, Fair Strawberries, Smart Moves at 365

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On the first Wednesday of every other month, I have a column called Wednesdays at Whole Foods. It showcases the most interesting news, exclusive products, store events, and happenings at the company.

DIGITAL COUPONS MADE SIMPLE

In the October 2015 column, I talked at length about Whole Foods Market’s new app and all of its functionality.

Well, one great feature has since been added: digital coupons. And this is reason enough to download the app.

Here’s how it works.

You do your shopping and when you get to the check-out register, simply scan the bar code and it will automatically deduct any eligible coupons. It’s that effortless.

If using an app isn’t your thing, the company still offers printable coupons.

DOING THE RIGHT THING

In what has received little media attention but is of tremendous importance, Whole Foods Market expanded its partnership with the Fair Food Program — an organization that brings together workers, consumers, growers and retailers in support of humane labor standards and fairer wages in U.S. agriculture — to become the first food retailer to offer strawberries certified by the Fair Food Program. Read more »


Wednesdays at Whole Foods – Download the App, Successful Delivery, Vanilla with a Purpose

On the first Wednesday of every other month, I have a column called Wednesdays at Whole Foods. It showcases the most interesting news, exclusive products, store events, and happenings at the company.

wfm eric 2MOBILE READY

Just a few weeks ago, Whole Foods Market rolled out its re-designed app for iOS devices. It is intuitive, clean, and very useful.

New features and functions include:

* Instacart in-app integration

* 3,800+ recipes

* Shopping lists

* Supports Apple’s new iOS9 Spotlight Search feature, enabling Whole Foods Market shoppers to search the recipe collection without having to open the app.

Without a doubt, however, my favorite part is the what’s on sale feature. In a matter of seconds, I can see what is on sale in my local store. This is a great discovery tool as well.

To downloand the iOS app, click here.

INSTACART APPROVAL

It has been one year now since Whole Foods Market initiated a partnership with Instacart, which allows customers to purchase groceries online and have them delivered in as little as one hour. Read more »


Wednesdays at Whole Foods – Spa Time, 365 Makes it Official, and Back-to-School

On the first Wednesday of every other month, I have a column called Wednesdays at Whole Foods. It showcases the most interesting news, products, store events, and happenings at the company.

GETTING PAMPERED

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In its willingness to constantly test out different concepts and offerings, Whole Foods Market decided to try something that it had never done before – it opened a spa at its new location in Boston earlier this year.

Figuring that when shoppers come in for cheese or spinach, they might also want the convenience of booking a manicure, waxing, hot shave or shoe shine, using all natural and organic ingredients. Read more »


The Living Maxwell Show on Periscope: “Live” from the Whole Foods Market Holiday Bazaar in NYC

Last week, I attended the Whole Foods Market Holiday Bazaar here in NYC, and it was a fantastic afternoon!

The Bazaar was a preview of many of the holidays items that will be out later this year, and several of the company’s department heads were also in attendance.

I had the opportunity to interview Doug Bell, Global Wine Buyer, and Cathy Strange, Global Cheese Buyer, both of whom shared their industry insight, offered very useful advice about cheese and wine, and took questions “live” from viewers.

If you’re unfamiliar with Periscope or want to know how it works, I explain it all below.

Enjoy the video!

Read more »