Top 5 Organic Products at the 2012 Natural Products Expo West Trade Show

Written by Max Goldberg on March 12, 2012. Follow Max on Twitter: @livingmaxwell.

I just returned from the the 2012 Natural Products Expo West trade show in Anaheim, California and saw some fantastic organic products.

These five, however, really captured my attention.

BIG TREE FARMS MORINGA POWDER

There is no other company that brings a greater number of healthy, sustainable, and innovative products to the market than Big Tree Farms.

Each year that I go to Expo West, I just shake my head in disbelief when company founders Ben Ripple and Frederick Schilling, two verifiable rock stars, show me their latest offerings. Not only do these guys set trends in the industry, but they are obsessive about employing manufacturing techniques that maximize nutrition levels.

While I could fill this entire post with Big Tree Farms products, the one that I left most excited about was their Tru Ra line of organic moringa, a green superfood that is almost beyond comparison – more Vitamin A than carrots, more calcium than milk, more iron than spinach, more Vitamin C than oranges, and more potassium than bananas. Read More »

  • 5 Comments
  • Print

Final Reflections on Costa Rica, What the Heck is a Biodigester, What Noni Looks Like

Written by Max Goldberg on March 1, 2012. Follow Max on Twitter: @livingmaxwell.

Before heading down to Costa Rica, I had no idea that it would be one of the best trips that I would ever take and that it would impact me so greatly.

Now back in New York City, I have been trying to wrap my arms around why I loved it so much. Three main things come to mind:

1) First and foremost, it was a phenomenal group of people on the trip. Despite the fact that almost none of us had ever met before, we all got along really, really well. No drama, very easy, and everyone was extremely likeable.

Additionally, the individuals from EARTH University who hosted and took us around Costa Rica were beyond gracious. Their warmth and concern for our well-being was just truly amazing. Read More »

  • 2 Comments
  • Print

Top 5 Organic Products from the 2011 Natural Products Expo East Trade Show

Written by Max Goldberg on September 26, 2011. Follow Max on Twitter: @livingmaxwell.

I just returned from Baltimore where I attended the 2011 Natural Products Expo East Trade Show, one of the biggest organic food trade shows of the year.

There were many fantastic organic food products that I saw but these five really captured my attention.

KUR ORGANIC DELIGHTS – BROWNIE


The Kur Organic Delights Brownie was one of the first foods that I sampled at Expo East and the taste absolutely blew me away. Read More »

  • 2 Comments
  • Print

Honest Tea – New Passion Fruit Drink to Benefit Cancer Foundation

Written by Max Goldberg on August 10, 2010. Follow Max on Twitter: @livingmaxwell.

Just as I profiled Steaz several months ago with their initiative to empower women, Honest Tea has launched something similar. However, Honest Tea is doing this with a brand new and innovative product.

The company recently introduced Passion Fruit Green Tea with Maqui Berry. There are a few unique attributes to this drink.

- Most importantly, Honest Tea has partnered with the Susan G. Komen for the Cure and will be donating $100,000 in 2010 to this great non-profit. The limited-edition bottles have Komen for the Cure pink ribbons and caps.

Interestingly, the drink’s central component is green tea.  Green tea contains powerful antioxidants, which help fight cancer.

- This is the first bottled tea that is made with organic stevia.

- Maqui berry is also included.  I have never had maqui berry but it is a South American super-food that has been reported to have higher levels of antioxidants than the acai berry.

The tea is now available in New York City and in the Mid-Atlantic region. Honest Tea will be rolling it out over the next few months and nationwide distribution will be in place by January.

Fantastic idea for a great cause!

——

I also love the fact that Honest Tea is blazing a new trail with the maqui berry.

While I don’t know every drink on the market, I have never heard of tea that has this super-food. It will be interesting to see if this berry steals some thunder from the very popular acai.

  • Comment
  • Print