Top 5 Organic Food Trends for 2015

Written by Max Goldberg on January 12, 2015. Follow Max on Twitter: @livingmaxwell.

As I do at the beginning of each year, I make predictions about the hottest segments, ingredients, and products within the organic sector.

Here are my Top 5 Organic Food Trends for 2015.



In my Top 5 Organic Food Trends of 2012, one of my choices was High Pressure Processing, also known as HPP. HPP is an alternative form of pasteurization that uses pressure, instead of heat, and kills harmful bacteria without significantly impacting a product’s nutrients and vitamins.

HPP has been used in the food industry for decades, largely with packaged meat and chicken, but it was only within the last few years that it has become much more well-known, thanks to many of the pressed juice and coconut water companies. Read More »

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Top 5 Organic Food Trends for 2014

Written by Max Goldberg on January 7, 2014. Follow Max on Twitter: @livingmaxwell.

As we head into 2014, I see these organic foods becoming much more popular in the marketplace.

Here are my Top 5 Organic Food Trends for 2014.



I can’t understand why no one has capitalized on this yet, but a huge gap in the market exists for nut/seed milks and smoothies. I predict that 2014 will be the year that some smart players take advantage of this opportunity.

These are drinks that I make all of the time at home but finding an organic one at a store is very, very difficult. Read More »

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A PLACE AT THE TABLE Opens Nationwide on March 1st – Trailer

Written by Max Goldberg on February 28, 2013. Follow Max on Twitter: @livingmaxwell.

From the people who brought us Food, Inc. comes another important documentary called A PLACE AT THE TABLE, which opens tomorrow, March 1st, at theaters across the country.

In the U.S., approximately 50 million people (one in four children) do not know where their next meal is coming from, despite our having the means and resources to provide healthy, nutritious meals for everyone.

A PLACE AT THE TABLE examines this issue through the lens of three individuals who are struggling with food insecurity – Barbie, a single mother with two kids in Philadelphia; Rosie, a Colorado fifth-grader who often has to depend on friends and neighbors to feed her and has trouble concentrating in school and; Tremonica, a Mississippi second-grader whose asthma and health issues are exacerbated by the largely empty calories her hardworking mother can afford. Read More »

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Top 5 Organic Food Trends for 2013

Written by Max Goldberg on January 11, 2013. Follow Max on Twitter: @livingmaxwell.

Since I started livingmaxwell a few years ago, doing this post has always been a favorite of mine.

One challenge is that some of the items that I have written about in the past – pressed juice, high pressure pasteurization technology, and GMO activism – will be a growing trend every single year. So, what I try to do is not to repeat myself but find emerging trends that are at their early stages.

For 2013, here are my Top 5 Organic Food Trends.


As most people know, gluten-free is an enormous market but finding gluten-free organic oats at a reasonable cost is a real challenge. While there are some companies using gluten-free oats, a majority of them do not because the price is simply too high. Read More »

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My Latest Concoction – Organic Black Sesame Seed Milk

Written by Max Goldberg on April 20, 2012. Follow Max on Twitter: @livingmaxwell.

Earlier this year, I wrote a post talking about the tremendous health benefits of black sesame seeds.

I love putting them on quinoa, millet, and on my salads, and they add a whole new dimension to whatever food that I am eating.

Since Brazil nut milk and cashew milk are two drinks that I make quite often, I started asking myself “What if I made a milk out of organic black sesame seeds?”

My immediate thought was that the taste would be too harsh or too strong, and that I would need to use a lot of honey or organic palm sugar to even it out.

Over the past week or so, I have been experimenting with black sesame seed milk and much to my surprise, I have been thrilled with the results. Read More »

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Top 5 Organic Products at the 2012 Natural Products Expo West Trade Show

Written by Max Goldberg on March 12, 2012. Follow Max on Twitter: @livingmaxwell.

I just returned from the the 2012 Natural Products Expo West trade show in Anaheim, California and saw some fantastic organic products.

These five, however, really captured my attention.


There is no other company that brings a greater number of healthy, sustainable, and innovative products to the market than Big Tree Farms.

Each year that I go to Expo West, I just shake my head in disbelief when company founders Ben Ripple and Frederick Schilling, two verifiable rock stars, show me their latest offerings. Not only do these guys set trends in the industry, but they are obsessive about employing manufacturing techniques that maximize nutrition levels.

While I could fill this entire post with Big Tree Farms products, the one that I left most excited about was their Tru Ra line of organic moringa, a green superfood that is almost beyond comparison – more Vitamin A than carrots, more calcium than milk, more iron than spinach, more Vitamin C than oranges, and more potassium than bananas. Read More »

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Wellness Tonics D-Tox — This is the Future of Food

Written by Max Goldberg on March 8, 2012. Follow Max on Twitter: @livingmaxwell.

One of the things that I love to do when traveling is to stop by local organic supermarkets because each part of the country has a slightly different product mix.

While the well-known products can be found coast to coast, there are many regional organic brands that do not yet have national distribution and are only available close to where they are produced.

And there may be nothing more that I enjoy doing than discovering organic products, both new and established, that I have never seen before.

When visiting San Francisco this past week, I came across several interesting products (thanks Stephanie!) and one that I wanted to talk about today was a drink called Wellness Tonics D-Tox.

I discovered it in the Whole Foods – South of Market location, and the packaging and ingredient list immediately grabbed my attention.
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